Contributed by Upland Altify

“The most important deals rely on relationships. Building those relationships starts with a strong foundation in account planning practices for the entire revenue team.”

To succeed in the practice of account planning, sellers must seek to put their relationships at the heart and center of everything they do.

In this eBook, by Nigel Cullington, VP of Marketing for Upland’s Sales Effectiveness division, learn what great looks like in account planning.

Nigel guides you through the big picture, sharing why relationships are at the heart of the deal, why the lone wolf era of selling is over, and how you can achieve the coveted trusted advisor status with your clients and customers.

Start building your account planning practice today, download this helpful guide to make the most out of each and every interaction with your customers.

Download the free ebook here

About Upland Altify

Upland Altify helps businesses generate value and grow revenue.

Upland Altify provides Account Planning software for sales optimization. We combine innovative technology with expert strategy and methodology for account planning, opportunity management and relationship mapping. Built natively on the Salesforce platform, Altify guides sellers with contextual actions, insights, and best practices right within Salesforce. We help customers grow revenue in key accounts and win the deals that matter. Upland Altify customers include: Autodesk, Spectrum Business, BT, Lumen, GE, Workday, Splunk, Johnson Controls, Hyland, UnitedHealth Group, Ciena, Honeywell, and Salesforce.

For more information about how Altify can help you grow revenue and win the deals that matter, please visit:  https://uplandsoftware.com/altify/