#MillenniumLive Talks Consumer Spending with Dani Cushion from Cardlytics

This week on #MillenniumLive, we’re joined by the Chief Marketing Officer at Cardlytics, Dani Cushion. As a digital ad platform rooted in analytics, Cardlytics offers first-party data insights into $6 milion in consumer spending every minute, that’s $2.4 trillion in spending annually and represents over 20 billion transactions in total. Their platform allows brands to see where their customer is shopping, what they’re buying and how to build campaigns using this data to drive conversions. With Cardlytics’ interesting view of how consumers spend their money, Dani sheds light on the product categories that are seeing a dramatic increase, recovery indicators for how and when overall spending is coming back and emerging consumer trends during COVID-19. She also uses these insights to provide data-driven advice for her network of fellow C-Suite marketers.

Go here to watch the video interview

Go here to listen to the podcast episode

Cardlytics’ State of Spend Report

With insight into 50% of US transactions, Cardlytics is committed to helping marketers understand and respond to current trends that are impacting their industries. They put these purchase insights into action every day through precisely targeted campaigns that drive measurable sales. This report highlights important shifts in consumer spend and tracks early signs of recovery. To isolate the impact of COVID-19, we’re evaluating recent changes in spend compared to the year before.

Go here for free access to the report

Leave a Reply
PUBLISHED BY Emily French

View all posts by Emily French

Related Posts
How SoFi Drives New User Acquisition with Slickdeals

Financial Services , Marketing , Retail

How SoFi Drives New User Acquisition with Slickdeals
#MillenniumLive on Healthcare in America with Dr. Jonathan Gruber

#MillenniumLive , Healthcare , Podcast

#MillenniumLive on Healthcare in America with Dr. Jonathan Gruber
Optimizing Your Web Experience with Glassbox

CMO , Digital

Optimizing Your Web Experience with Glassbox
#MillenniumLive Let’s Secure the Future with Rapid7

#MillenniumLive , CISO , Podcast

#MillenniumLive Let’s Secure the Future with Rapid7
Looking to
Sponsor?

Reach thousands of C-Level
Executives every month.

Next Request More Information
Become a Guest
Contributor

Do you have content that you feel will
resonate with our audience? We'd love to
welcome you as a guest contributor!

Next Contact Digital Diary
Lovin’ Digital
Diary?

Premium content to our readers
interested in all things business.

Next Subscribe Now
Check Us Out!

Millennium Membership offers Fortune 1000 C-Level executives, leading public sector/government officials, and thought leaders across a variety of disciplines unique and exclusive opportunities to meet their peers, understand industry developments, and receive introductions to new technology and service advancements to help grow their career and overall company value.

Next About Millenium Alliance
team
About Digital Diary
The go-to source for all things digital transformation.

Launched in 2017, Digital Diary was created to provide premium content to our members interested in executive education and business transformation. With C-Suite executive and top academic contributors, interviews with industry leaders, and digital transformation insights from technology experts, Digital Diary has all of the professional development tools you need to stay ahead of the curve.

Meaningful Opportunities
Leadership skills at every level

We are dedicated to distributing meaningful opportunities for our reader to increase their personal knowledge, simplify business initiatives, and to have the right information to build their capabilities and leadership skills at every level.

team
Millennium Alliance Membership

In the midst of disruption across all industries, our members are given the tools they need to digitally transform their organizations.

 
What does it mean to be a
Millennium Member?

Joining Mill All is an opportunity unlike any other to connect with the best professionals in your industry and be a part of a community to become the best leader you can be.

50+ Annual Exclusive Invite-Only Assemblies
$1 Billion+ In Business Deals Conducted Annually
47k+ Engaged Members
2k+ Executives From Fortune
500 Companies Attend Each Year
97% Of Members Are VP Level & Above
5k+ Annual 1:1 Networking Meetings

Interested in Learning More?

Reach out to us or
keep learning
arrow Read the Digital Diary
NextConnect with Us