It’s a new year; a clean slate: a fresh chance to create the marketing plan you always knew could make your business grow like never before. So stop relying on ad hoc campaigns, stop scrambling for last-minute ideas, and start setting a comprehensive plan into motion.
If you Google “Customer Lifecycle Marketing” or “Customer Lifecycle Management,” you’ll come up with a number of different results. There is no hard and fast rule for what makes up a Customer Lifecycle, largely because many marketers are still trying to figure it out. The Customer Lifecycle is a way of describing the different stages a customer goes through during their interaction with your brand. Customer lifecycle management describes the process of marketing to customers based on the stage they are in. In this e-book, we cover why it matters more now than ever before.
For exclusive access to the full whitepaper, go here!
C-Level experts from across North America’s retail industry are coming together in Las Vegas in March to anticipate the highly complex digital retail environment that will develop over the next few years.
Through a cutting-edge program designed by the industry, for the industry, we will provide a fresh and up-to-date insight to help move your organization to the next level of digital leadership. A series of executive education roundtables, keynote presentations, collaborative think tanks, educational workshops, and networking sessions will offer industry-specific topics and trends to ensure your company sustains its competitive advantage.
Are you interested in becoming a sponsor for this event? Click here today to learn more >>
Are you interested in attending this event? Inquire here today to find out if you qualify for Millennium Membership >>
Millennium’s European Debut Is A Smashing Success – Looking Ahead To Expanded 2025 International Portfolio Read more
Eileen Mahoney, Former EVP/CIO at PVH Corp. (Calvin Klein & Tommy Hilfiger) Keynotes Our Digital Enterprise CIO Transformation Assembly on June 11-12, 2025 at The Omni in Charlotte! Read more
#MillenniumLive: Innovating to Improve Maternal and Newborn Health with Pomelo Care Read more
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Launched in 2017, Digital Diary was created to provide premium content to our members interested in executive education and business transformation. With C-Suite executive and top academic contributors, interviews with industry leaders, and digital transformation insights from technology experts, Digital Diary has all of the professional development tools you need to stay ahead of the curve.
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