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The Millennium Alliance is an invitation-only organization for Senior-Level Executives and Business Transformers.

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Improving Customer Acquisition, Engagement, and Retention with Personalized Offers

This article was written by Dan Slavin, CEO, CodeBroker.  [email protected] Marketing automation and sophisticated analytics are making personalization a reality for retail marketers.  Successful marketing personalization requires, what the Harvard Business Review calls, “integrating the three D’s: data discovery, automated decision making, and content distribution.” For personalization to work effectively, each of these need to be […]

The Language of Branding

Dawn Lerman, Professor of Marketing and Executive Director, Center for Positive Marketing of Fordham University Gabelli School of Business, joins us in just a few weeks for our CMO Retail East Assembly in Atlanta. Dawn will be moderating a number of sessions in our program including a discussion on connecting with your consumers through language. Her […]

How To Scale Culture

This post was originally published on LinkedIn by Denise Yohn, Brand expert, Author and Millennium Alliance Advisory Board member.  According to the Small Business Administration, about one-fifth of business startups fail in their first year and about half succumb to failure within five years.  Only about one third survive ten years or more. Many factors explain the dearth […]

Exclusive Interview featuring Keynote Speaker, Keith Reinhard

We had the chance to sit down with Chairman Emeritus of DDB Worldwide, Keith Reinhard, who will be our Keynote Speaker at the upcoming Transformational CMO and Retail East next month. Keith is one of the few agency heads to rise through the creative side of the business. As a working creative man, he is […]

Steve Robinson Returns to The Millennium Alliance Transformational CMO and Digital Retail East as Keynote Speaker

We are thrilled to have Retired CMO of Chick-fil-A, Steve Robinson, return to the stage at our Transformational CMO and Digital Retail East. Steve last joined us earlier this year at The Digital Marketing & Digital Retail Assembly as Keynote Speaker. If you missed it, here’s an exclusive interview we did with Steve. We had […]

Interview with Maggie Chan Jones, Former Global CMO of SAP and Founder & CEO of Tenshey, Inc.

In anticipation of our upcoming Transformational CMO Assembly, we had the chance to hear from our Gala Dinner Keynote Speaker, Maggie Chan Jones, on her newest venture, Tenshey, Inc., as well as her thoughts on where the marketing industry is heading and how C-Suite Executives should be approaching diversity. Read on! Millennium Alliance: In your […]

Keith Reinhard, DDB Worldwide Chairman Emeritus, to Keynote Upcoming Transformational CMO East Assembly

The Millennium Alliance is thrilled to announce Keith Reinhard, Chairman Emeritus, DDB Worldwide as Keynote Speaker at The Transformational CMO East Assembly taking place on May 20-21, 2019 at The Grand Hyatt Atlanta, GA. About Keith Reinhard: Keith Reinhard is Chairman Emeritus of DDB Worldwide. He is one of the few agency heads to rise […]

Co-Founder and CEO of Tracker Group, Connie Weaver, Featured in This Week’s Podcast Episode

Joining us on this week’s podcast is Millennium Alliance Advisory Board Member and Co-Founder/CEO of Tracker Group, Connie Weaver. Before starting Tracker Group, Connie served as Senior Executive Vice President and Chief Marketing & Communications Officer at TIAA, where she led the successful transformation of the Company’s marketing strategy and digital experience. In this episode, […]

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Launched in 2017, Digital Diary was created to provide premium content to our readers interested in all things business. With our blogs catered to deliver the top news stories, trends, and interviews from across all industries.

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Jenny Schecher

Client Services Director & Social Media Manager at The Millennium Alliance

Jenny is an avid contributor to our blog, Digital Diary, as well as all social media platforms. When she is not writing about digital transformation and technology, she is working with her team to make visions come to life at our events. (and eating all of NYC’s best food.)

Cara Bernstein

Manager, Executive Education Partnerships at The Millennium Alliance

She works with Thought Leaders at the Millennium Alliance assemblies and is also a contributor to Digital Diary. Cara writes about different industries preparing for the digital revolution.

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