Using an Omnichannel Strategy to Drive Longterm Engagement and Increase Sales

  • By Josie Witaschek
  • in
  • on July 22, 2021

Contributed by Slickdeals

Business Goals

Behind Black Friday and Cyber Monday, Walmart sees the bulk of its annual revenue from one of the biggest shopping events of the year: Back to School. Their goal for the 2020 Back to School event was to maintain profit margin and drive bottom line sales. They partnered with Slickdeals to increase exposure for their best offers and build awareness around the shopping event by highlighting them as the go-to brand for Back to School essentials.

Partner Profile

This retail giant has grown over the last 50 years into the largest retailer in the world. Built on the cornerstone of offering every day low prices, Walmart has been able to attract customers looking for a shopping experience created around the convenience of one-stop shopping. With 11,400 stores spanning across 26 countries, Walmart has excelled in building its brick and mortar presence as well as expanding its place in the world of e-commerce.

Read the full report here

About Slickdeals

Where savvy shoppers discover and share great deals.

Slickdeals helps you put your brand in front of the right people and activate shoppers at every step in the shopping journey with their solutions. They use first-party data to strategically target native and display advertising to your preferred audience. They help bussinesses expand their reach through advertising solutions such as paid media, content creation, extension & loyalty program, targeting & data insights. With over 12 million monthly shoppers, Slickdeals can make a big impact on your business, go here for more information.

Leave a Reply

PUBLISHED BY Josie Witaschek

View all posts by Josie Witaschek

Related Posts

CIO , Data

Missed the Digital Enterprise & Data Transformation Assembly? We’ve Got You Covered!

Last week, data and technology’s leading CIOs, academics, and thought leaders came together for our Digital Enterprise CIO & Data Transformation Assembly to discuss digital transformation and the future of IT. In case you were unable to join us, check out our event highlights below! Opening Keynote Address Day one kicked off with an opening […]

#MillenniumLive , Podcast

Listen to #MillenniumLive on Amazon Music!

2021 has been a year of milestones for our #MillenniumLive podcast – we released on Spotify, recorded our 100th episode, and we were joined by some of the most influential guests to date. Now we’re thrilled to announce that #MillenniumLive is available for listening on Amazon Music! Haven’t listened to our podcast before? Here’s the […]

#MillenniumLive , CIO , Data , Podcast

#MillenniumLive Episode: Getting Started on your Data Journey with Joe DosSantos from Qlik

This week #MillenniumLive welcomes back Joe DosSantos, the Chief Data & Analytics Officer at Qlik. Joe gives some insight on offensive vs defensive data strategies, the importance of data accessibility, and provides tips on starting your analytics journey. He emphasizes the importance of understanding what your data is, tagging it, organizing it, and making it […]

Healthcare

Experiential Retail: A Post Pandemic Guide

Contributed by our partners at AnyRoad Brick-and-mortar retailers saw significant reductions in foot traffic last year while e-commerce sales peaked in Q4 2020, but a natural balance is slowly returning as the pandemic subsides and competition among retailers is tougher than ever. As things open up, some brands (such as Home Depot, Williams Sonoma, etc.) […]

Lovin’ Digital Diary?

Premium content to our readers interested in all things business.

Check Us Out!

Millennium Membership offers Fortune 1000 C-Level executives, leading public sector/government officials, and thought leaders across a variety of disciplines unique and exclusive opportunities to meet their peers, understand industry developments, and receive introductions to new technology and service advancements to help grow their career and overall company value.

About Millenium Alliance Next

About Digital Diary

Created to provide premium content to our readers interested in all things business.

Launched in 2017, Digital Diary was created to provide premium content to our readers interested in all things business. With our blogs catered to deliver the top news stories, trends, and interviews from across all industries.

Read all story Next

Millennium Alliance Membership

Learn More Next

What does it mean to be a Millennium Member? In the midst of the constant disruption across all industries, our members are given the tools they need to digitally transform their organizations and become the best leaders they can be. Millennium Members are provided the exclusive opportunity to attend our 40+ intimate in person and virtual Assemblies, take part in industry-leading Executive Education sessions conducted by the nation’s leading academic institutions, business leaders, and technology providers and receive industry leading content through our Digital Diary Platform as well as the rapidly growing #MillenniumLive Podcast Series.