Using an Omnichannel Strategy to Drive Longterm Engagement and Increase Sales

Contributed by Slickdeals

Business Goals

Behind Black Friday and Cyber Monday, Walmart sees the bulk of its annual revenue from one of the biggest shopping events of the year: Back to School. Their goal for the 2020 Back to School event was to maintain profit margin and drive bottom line sales. They partnered with Slickdeals to increase exposure for their best offers and build awareness around the shopping event by highlighting them as the go-to brand for Back to School essentials.

Partner Profile

This retail giant has grown over the last 50 years into the largest retailer in the world. Built on the cornerstone of offering every day low prices, Walmart has been able to attract customers looking for a shopping experience created around the convenience of one-stop shopping. With 11,400 stores spanning across 26 countries, Walmart has excelled in building its brick and mortar presence as well as expanding its place in the world of e-commerce.

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About Slickdeals

Where savvy shoppers discover and share great deals.

Slickdeals helps you put your brand in front of the right people and activate shoppers at every step in the shopping journey with their solutions. They use first-party data to strategically target native and display advertising to your preferred audience. They help bussinesses expand their reach through advertising solutions such as paid media, content creation, extension & loyalty program, targeting & data insights. With over 12 million monthly shoppers, Slickdeals can make a big impact on your business, go here for more information.