If you’re a Chief Marketing Officer of a brand, you should know that every interaction is an opportunity to create a positive result. Enterprises that effectively implement best-in-class experience optimization solutions can dramatically improve their ROI and overall business results. This week on the #MillenniumLive podcast we’re joined by Brian Mcintosh, Chief Consulting Officer at Blastx Consulting who shares how to take control of your digital experience. Brian spends much of his time working with CMOs and shares some key themes he’s hearing in these conversations. Brian also talks about how the marketing ecosystem has evolved and the steps CMOs can take to ensure their business is the brand of choice for their markets.
Listen on Spotify, Apple, Amazon Music, and Google Podcasts.
About BlastX Consulting
BlastX is the leading consultancy for end-to-end Digital Experience Optimization (DXO) solutions. We believe the sustained success of your brand hinges on delivering an optimized customer experience at every digital touchpoint. BlastX boasts an elite team of seasoned strategists, analysts, and technologists and combines them with proven processes to deliver ongoing value and impact for your brand. Digital Experience Optimization (DXO) from BlastX is a combination of consultancy and processes that gives your brand a sustained competitive advantage. It’s a digital transformation framework that’s field tested with leading companies across the globe. DXO is an end-to-end solution that operates across your MarTech stack. DXO delivers superior personalization by leveraging data and analytics to drive superior experiences for your customers across every digital touchpoint. DXO from BlastX is the most efficient way to create long-term value and impact for your brand.
To learn more visit https://www.blastx.com
