Data , Marketing
The pandemic has brought about the “Great Digital Switch” and the role of data became paramount in businesses that needed to adapt and reinvent themselves quickly. #MillenniumLive is joined by Joe DosSantos, Chief Data Officer at Qlik, to discuss how digital transformation is all about data, understanding data, and data-driven decision making. Qlik uses an “Active Intelligence” theme, which emphasizes how in today’s world, everything happens at the speed of “now”, and that means you need to be more cognizant of the data as it changes moment by moment.
Watch the video interview below, or listen to the podcast episode on Spotify or Apple Podcasts.
Active Intelligence: The Next Era in Business Intelligence
Traditional BI’s passive approach can’t handle today’s data-driven demands. Introducing Active Intelligence. Real-time agility has become essential, and the faster an organization can respond to events as they evolve, the better it can compete. In the eBook, Active Intelligence – The Next Era of Business Intelligence: Optimizing Every Business Moment through Informed Action, you can read highlights including:
- What is Active Intelligence? And how can your company begin to incorporate it?
- The top 5 benefits of Active Intelligence
- Top business outcomes your organization can achieve
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