#MillenniumLive welcomes Victor Lebon, Chief Innovation and Strategy Officer at ICP. Consulting some of the largest brands to achieve better marketing outcomes, ICP is at the helm for technology adoption and marketing operations. Victor shares more with us about the important role of creative and technology teams, new models of digital commerce, and leveraging ICP’s core principles to find marketing harmony.
For many years, most creative work has been developed using a similar process. In this data-driven and technology-enabled, post-Covid age, the move toward new delivery models is accelerating.
Global clients benefit more than ever from in-house, onsite, near-site and off-shore delivery solutions where the right work is conducted in the right place, at the right time, for the right cost.
ICP’s approach is to work with clients to find the optimum delivery model, always independent of any legacy agency model or process.
They offer creative production services, having been the first company, in 1988, to focus on decoupling the production, adaptation and localization of creative marketing materials.
As a consultancy and service provider with a unique perspective, their team of strategists is well-versed in a suite of sophisticated creative operations solutions and they believe in the power of leveraging a tailored solution to modernize their clients’ marketing.
Go here for more information on ICP’s C-Suite Marketing Solutions!
Research Analyst Ian Bruce Joins Our CMO & Retail Assembly!
We have big news to share – our final Transformational CMO & Retail Virtual Assembly for 2021 will feature Forrester Research! Ian Bruce, Vice President & Principal Analyst at the leading global research and advisory firm will share his exclusive insights gained over the course of 2021. His research has a special focus on how […]
#MillenniumLive with Paul Ginsburg on Consumer-driven Healthcare
This week on #MillenniumLive, our Co-Founder Alex Sobol sits down with Paul Ginsburg, PhD, Professor and Director of Public Policy at USC Schaeffer Center. Ginsburg explores his roots: from growing up in New York City, to discovering his passion for academia, and his special interests in health policy, healthcare financing, and delivery. Ginsburg also shares […]
Jose Arrieta Keynotes Our Digital Enterprise and Data Transformation Assembly!
Our Digital Enterprise and Data Transformation Virtual Assembly in November will feature Jose Arrieta, Former Chief Information Officer and Chief Data Officer at HHS as our keynote speaker! In his last three years at HHS, he oversaw $6.3B in IT investments, $800B in grants, and $26B in Federal contracts while providing cybersecurity solutions for 174,000 […]
Is Remote Work Killing Creativity and Innovation? David Sable Shares His Thoughts
As originally published by David Sable on LinkedIn. Subscribe to the newsletter! Last week I sat in a room with a few young entrepreneurs and brainstormed. It was the first time we had all been together, in person, ever. After an hour of incredible creative productivity….sharing ideas….building on them….evaluating and starting again….the unanimous decision was […]
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