This week #MillenniumLive welcomes back Joe DosSantos, the Chief Data & Analytics Officer at Qlik. Joe gives some insight on offensive vs defensive data strategies, the importance of data accessibility, and provides tips on starting your analytics journey. He emphasizes the importance of understanding what your data is, tagging it, organizing it, and making it available to users with the help of automation. Joe notes that businesses need to think of data monetization and value creation in an offensive way as we see Amazon use it, whereas, in the healthcare and banking industries they typically take the more defensive approach. Joe continues with, it’s all about finding the right balance for data and using the data and analytics as a value driver for the company. Qlik’s executive insights center can aid in providing examples of use cases, how customers are using technology to solve problems and how to get started on your data journey.
Watch the video interview below, or listen on Spotify, Apple, Amazon Music, Google Podcasts, or SoundCloud.
About Qlik
Qlik helps enterprises around the world move faster, work smarter, and lead the way forward with an end-to-end solution for getting value out of data. Our platform is the only one on the market that allows for open-ended, curiosity-driven exploration, giving everyone – at any skill level – the ability to make real discoveries that lead to real outcomes and transformative changes. And you get the freedom to use our cloud or any cloud you choose.
Want to learn more? Go here for more information!
