Mara Kaufman, Chief Customer Officer at Doctor.com, joins us today on #MillenniumLive. While so many industries have felt the impact of COVID-19 indirectly, their clients have been on the frontlines fighting the pandemic while also dealing with business repercussions. Kaufman explains the evolving needs & concerns of the healthcare industry and walks us through the innovations on the rise during this time. She also adds insight into how healthcare leaders can create a better telemedicine customer experience.
Watch the video interview below, or go here for the podcast episode.
Doctor.com was founded in 2012 with the mission of helping healthcare organizations deliver a better customer experience at every step of the digital patient journey. Healthcare practitioners today struggle to thrive in an increasingly digital and consumer-driven world, lacking expertise or effective solutions. And, as patients, the care-seeking experience is often frustrating and arduous. By introducing a “customer experience” mindset to organizations — one that is value-based, modern, and efficient — we can help evolve the healthcare industry.
We built our technology from the ground up to function as a holistic and robust customer experience platform — not another point solution. Today, we have the only offering in the industry that seamlessly integrates web-wide listings management, reputation insights, universal online scheduling, patient communications, provider data warehousing, and telemedicine. These services are enhanced by 50+ integrations with the most prominent healthcare directories, search engines, social media platforms, and EHR/PM systems. As a result, thousands of healthcare organizations of all sizes have been empowered by the Doctor.com platform to enhance their digital presence and credibility, increase patient trust, and grow their business.
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Launched in 2017, Digital Diary was created to provide premium content to our readers interested in all things business. With our blogs catered to deliver the top news stories, trends, and interviews from across all industries.