Video has become a critical business tool for marketing, internal communications, sales enablement, and customer engagement – but many organizations still struggle to produce enough high-quality content to meet growing demand. In this episode of the Millennium Live Podcast, we sit down with Chad Lakin, Senior Vice President of Growth at Shootsta, to explore how organizations can build a scalable video strategy efficiently.
Drawing on Shootsta’s experience delivering more than 70,000 video projects for leading global brands, Chad shares the lessons learned from helping enterprises transform the way they create and distribute video. Chad also discusses the biggest mistakes companies make when scaling video production, how AI is changing the future of enterprise content creation, and what separates the organizations succeeding with video from those falling behind.
Listen on Spotify, Apple, Amazon Music
About Shootsta
Shootsta is a video tech platform that enables companies around the world to scale their video content through a suite of apps and professional services. Our purpose is to simplify video for business. Our tools and experts take away the barriers of creating quality content and empower teams to clearly and effectively communicate through video.
At Shootsta, we believe in the power of video to tell stories, connect people, and drive business success. Join us as we continue to redefine video production, bringing creativity and efficiency to the forefront.
Shootsta. Video Simplified.
To learn more, visit www.shootsta.com
