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Business Insider: The AI Boom Is Giving These Execs More Power — and Headaches — Than Ever

Contributed by Business Insider

At Match Group, every employee now has an AI budget.

The parent company of Tinder, Hinge, and other dating apps recently began giving department heads a set amount to spend on AI, which is then distributed across their teams. Employees can track their usage on a dashboard, and if they want to exceed their budget, they have to explain why. The company’s most expensive AI models also aren’t available by default and require a specific use case.

“If you don’t set guardrails, there’s no reason for an engineer to not go use the most expensive model,” said Match Group CFO Steve Bailey. The average software engineer at the company spends roughly $600 a month on AI tokens, he said.

Additional headaches

CFOs are also facing new business problems arising from AI.

A crowded AI market is making those decisions even harder. New providers are constantly pitching tools that promise to boost productivity, cut costs, or replace existing software, forcing many CFOs to take a more active role in evaluating vendors, said Alex Sobol, cofounder of the Millennium Alliance, an invite-only community for C-suite executives in North America and Europe.

“It seems like every hour there’s a new AI vendor,” he said. “It’s hard to know what’s real and what’s fake, and what’s good and what’s bad.”

Read the full article here to discover how leading organizations are navigating the AI spending boom and what it means for the future of finance leadership.

About Business Insider

Business Insider is a global newsroom covering business, technology, and the economy. They help ambitious, curious people stay informed, understand the context, and get ahead.

Learn more at www.businessinsider.com

PUBLISHED BY Natalia Nordquist

View all posts by Natalia Nordquist

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