American Marketing Association
Bell + Ivy
Cloud Security Alliance
Denise Lee Yohn, Inc.
Foley Gardere, Foley & Lardner LLC
Idea Farm Ventures
Integrated Cyber Solutions
Lamson, Dugan & Murray LLP
Milken Institute School of Public Health George Washington University
Percynal Health Innovations
Russ Klein has led marketing and advertising teams in the C-Suite for 30 years after becoming a Fortune 500 CMO at age 29. Klein has quarterbacked teams for many of the world’s foremost brand names—holding top marketing posts at Dr Pepper/7UP Companies, 7-Eleven Corporation, Burger King Corporation, Church’s Chicken, and Arby’s Restaurant Group. Russ has been named to “top marketer” lists spanning three decades, including his Burger King body of work that was recognized by ADWEEK as “The Advertiser of the Decade” for the 2000’s.Burger King’s groundbreaking digital campaign, Subservient Chicken, led by Klein, ranked 6th greatest campaign of 21st Century by Ad Age and Digital Ad of the Decade by the Wall Street Journal. Under his leadership, his teams work-product has received scores of industry awards for excellence with particular distinction for creativity, including a Titanium Lion at Cannes; Russ also led new product innovation teams with three products named New Product of the Year.
Klein was responsible for the highest recalled advertising campaign ever measured by Nielsen’s IAG Research among all advertisers; "Whopper Freakout” Klein was a leader in ushering in the age of digital marketing with the microsite “Subservient Chicken” that was recognized by the Wall Street Journal as the Digital Ad of the Decade for the 2000’s; and a groundbreaking partnership with Microsoft’s Xbox creating a suite of games featuring BK advertising icons that became the second best-selling suite of games in Xbox history.
Russ has had the rare privilege to lead marketing for three major LBO business turnarounds generating record sales performance and profitability in excess of 600% combined returns for shareholders. Klein’s Theories on tension-based advertising and social currency titled “It’s All Math” are used by the Marketing Science Institutes Teaching Resources for colleges and universities around the world.Russ is a recipient of the Fisher College of Business Distinguished Alumnus Award from The Ohio State University and is a graduate of Harvard Business School’s Advanced Management Program.
As CEO for the American Marketing Association, Russ is charged with the transformation of the AMA to become the definitive force and voice shaping marketing best and next practices worldwide. Klein was once nicknamed “Flamethrower” by an industry publication for his managerial boldness and provocative advertising, but he now aspires to be the torch bearer for all marketers.
Cynthia Johnson is an entrepreneur, marketing professional, author and keynote speaker. She is Co-Founder and CEO at Bell + Ivy, a digital marketing and personal branding agency in Santa Monica, CA. She is Founder at CynthiaLIVE, and Co-Founder at PINCH, Sea Salt. Previously, she was Partner & Director of Marketing for RankLab, a digital marketing agency listed in Inc. Magazine's Fastest Growing
Private Companies in 2015. In July of 2015 RankLab was acquired by AAC Holdings, Inc. She is an Advisory Board member for The Millennium Alliance, a
leading technology, business, and educational advisory firm serving Fortune 1000 C-Level executives. She has been involved in campaigns for Outerknown,
HereMedia, West Management, Chevy’s, PETA, and several other leading brands.
Cynthia was listed as top personal branding experts in 2017 by Entrepreneur, top 50 marketers on SnapChat by Mashable, Most Influential Women in Business by
Tenfold Research, and top 20 people in SEO by Guardian. She is also a member of the Young Entrepreneurs Council, and a contributor to Entrepreneur, Forbes, and several other industry-specific publications.
Deborah Diaz is Chief Executive Officer of Catalyst ADV, a Principle Consultant with Deep Water Point and a member of 3 prominent industry Board of Directors and several nonprofit Boards. Previously, she was the National Aeronautics and Space Administration (NASA) Chief Technology Officer (CTO) and Deputy Chief Information Officer (DCIO).
Diaz was the senior level technology and innovation advisor providing visionary leadership to transform management of information technology capabilities and shared infrastructure services to support and enable NASA’s mission. She was responsible for revitalizing the planning, development, and operations of the IT infrastructure program created to consolidate the $4.3 billion of Agency's IT and big data services. She led the development and implementation of NASA’s cloud and technology infusion pilots and provided expert guidance on new technology investments, applications, and innovative solutions in areas such as microservices, API development, and data/visual analytics.
As an experienced technology executive, she is recognized as a top agent of change who has provided innovative business solutions and developed strong partnerships between industry and government. Diaz’s strong collaborative leadership in NASA’s Open Government Initiative, garnered a number 1 “Best in Government” vote for NASA for the last three years. She created high profile open venues such as International Space Apps Challenge, Women in Data, and Worldwide Coding Bootcamps. She instituted NASA’s Data Science Initiative, authored the first comprehensive data management strategy for NASA and used agile development and new data microservices to streamline the EVA Spacesuit Program, Doc–InABox Program, and built a strong technology community across NASA.
Prior to NASA, as the Department of Homeland Security’s (DHS) Chief Information Officer (CIO) for Science and Technology, she developed and implemented $1 billion of high profile, Groundbreaking scientific programs and IT infrastructure. As she served to provide new and effective ways to fight the war on terrorism, she also served as the senior advisor on IT interoperability, biometrics, geospatial, and wireless technologies. As U.S. Patent and Trademark Office’s DCIO, she helped transform USPTO electronic commerce and managed complex IT initiatives to modernize business process and data exchange systems. During Diaz tenure as Deputy Associate Administrator of Citizen Services at GSA, she created the government 39;s first electronic government wide citizen portal and shepherded many public private partnerships from concept to delivery. She has provided executive leadership to the Presidents Management Council and was the pioneer creating many of the first eGovernment initiatives such as USA.gov (FirstGov) and USA Services. Diaz also helped blaze a trail to sub-Saharan Africa and Asia where she used her background in international business to help forge private sector development, as an international consultant & with the Dept. of State and USAID.
Vince Campitelli II has over 30 years experience in the evolving business areas of Information Technology Risk, Cybersecurity and Third Party Risk Management. Created, built and operated Professional Service organizational practices with a focus on information security and IT risk management. Vince has advised and evaluated technology business acquisitions and/or emerging technologies for a major venture/private equity fund. Headed the technology organization for a successful early stage Internet start up. Created and managed the Strategic Partnership programs for a unique Services organization that combined information security and privacy consulting services.
Campitelli worked for over 10 years with Wall Street Investment banks and a large Financial service organization in building IT Risk and Security capabilities to meet the requirements of the Basel Accords. Vince also Designed and Implemented the IT Risk Management and Security program for a Fortune 12 Healthcare organization. Evolved the traditional security strategy to the current Cybersecurity Framework based upon the NIST standards
Denise Lee Yohn is the go-to expert on brand-building for national media outlets, an in-demand speaker and consultant, and an influential writer. Denise is the author of the bestselling book What Great Brands Do: The Seven Brand-Building Principles that Separate the Best from the Rest (Jossey-Bass) and the e-book Extraordinary Experiences: What Great Retail and Restaurant Brands Do. News media including FOX Business TV, CNBC, The Wall Street Journal, and The New York Times call on Denise when they want an expert point-of- view on hot business issues.
The Marketing Executives Networking Group (MENG) named her blog as one of the & Top 20 Marketing Blogs that Executives Actually Read. Denise enjoys challenging readers to think differently about brand-building in her regular contributions to Harvard Business Review and Forbes, and has been a sought-after writer for publications including Fast Company, Entrepreneur, Knowledge@Wharton, ChangeThis, Seeking Alpha, QSR Magazine, among others.
With her expertise and personal approach, Denise has become an in-demand keynote speaker and has addressed thousands of business leaders around the world. Denise initially cultivated her brand-building approaches through several high-level positions in advertising and client-side marketing. She served as the lead strategist at advertising agencies for Burger King and Land Rover and as the marketing leader and analyst for Jack in the Box restaurants and Spiegel catalogs.Denise went on to head Sony Electronic Inc.’s first ever brand office, where she was the vice president/general manager of brand and strategy and garnered major corporate awards.Consulting clients have included Target, Oakley, Dunkin & Donuts, and other leading companies.
Peter S. Vogel is a trial partner at Gardere Wynne Sewell LLP where he is Chair of the eDiscovery Group and the Internet, eCommerce, & Technology Team. Before practicing law he worked as a systems programmer, received a Masters in Computer Science, and taught graduate courses in information systems. Peter has had trials around the US on software implementations, misappropriation of trade secrets, copyright infringement, software patent infringement, and Internet disputes. For 12 years he has served as the Founding Chair of the Texas Supreme Court Judicial Committee on Information Technology which is responsible for helping automate the Texas court system and creating the Texas eFiling System. Peter has taught courses the SMU Dedman School of Law for more than 25 years including courses on eDiscovery and the Law of eCommerce. Many of Peter’s topics are discussed on his blog www.vogelitlawblog.com and in his monthly legal column on www.ecommercetimes.com .
Brian is a nationally recognized expert on health IT with a focus on data exchange and analytics. He is the Director of Standards and Government Affairs at Medicity, which is a subsidiary of Aetna. He serves on the Interoperability and HIE Workgroup of the HIT Policy Committee. Brian is a founding Board member of DirectTrust, a non-profit whose aim is the establishment and maintenance of a Trust Framework for Direct message exchange. Brian has been active in numerous S&I Framework Initiatives as well as HIMSS workgroups, and also serves on the Board of the Oregon Chapter of HIMSS.
David is the Xinmei Zhang and Yongge Dai Professor at The Wharton School, where he
developed Wharton’s first course on digital marketing and e-commerce. David is an award-
winning teacher and researcher, and his articles have been published in all the premier academicmarketing journals. He is also author of Location is (Still) Everything: The Surprising Influenceof the Real World on How We Search, Shop, and Sell in the Virtual One (published in Portuguese and Mandarin for the Brazil and China markets, respectively), an authoritative book on how to win in the digital economy. David speaks globally on digital marketing and ecommerce for clients including Alibaba, Google, Haier, Nike, and Ralph Lauren. David is an early investor in leading digital economy companies including Bonobos (acquired by Walmart for $310m), Diapers.com (acquired by Amazon for $545m), Harry’s, Jet.com (acquired by Walmart for $3.3b), and Warby Parker. He is also a Partner at Idea Farm Ventures, a new New York City based permanent capital fund focused on seeding and incubating digital first consumer lifestyle brands. David holds a Ph.D. from the Graduate School of Business and an MS in Statistics, both from Stanford University.vestor and advisor to several digital-first brands such as Aloha, Bonobos, Cotopaxi, Dagne Dover, Harrys, and Warby Parker, among others. David is a New Zealand citizen and US permanent resident and received his PhD from the Graduate School of Business at Stanford University.
Anne Marie Stephen is ceo + founder of kwolia, an innovation advisory providing insights, connection + curation + communication between consumer driven industries and innovative technologies bridging physical and digital worlds. She is also the founder of RetailInnovationLounge.com a global experiential tech event. As a customer experience guru and trends forecaster in retail, Anne Marie has worked with leading companies including: IBM, Panasonic, Toshiba, Microsoft, Simon Venture Group, TPN, AholdDelhaize, Pepsico, Hershey’s, Disney, Chico’s, AutoZone, Ralph Lauren, Hickory Farms and Macerich. Recognized as
Recognized as a thought leader, Anne Marie is a sought after speaker at future of retail, innovation and marketing at events including (edited): SXSW, Shoptalk, CES, Mobile Media Summit, Shop.org, CinemaCon, APEX, Ad Tech, Retail Evolution, Retail Smarter - University of Florida Warrington School of Business, International Council of Shopping Centers, National Sporting Goods Association, National Association of Chain Drug Stores, the National Association of Theater Owners. featured writer for Chain Store Age, Innovative Retail Technologies, Retailing Today, GeoMarketing, Chain Drug Review, Box Office Magazine, Fierce Retail, Street Fight, SharpHeels. and featured writer for Chain Store Age, Innovative Retail Technologies, Retailing Today, GeoMarketing, Chain Drug Review, Box Office Magazine, Fierce Retail, Street Fight, SharpHeels.
She is founder Smart Women in Retail Leadership (SWIRL); Past President, Location Based Marketing Association (LBMA) Chicago; Mentor at tech accelerators: Plug and Play Brand and Retail Center of Innovation Silicon Valley, XRC Labs in New York City, RevTech in Dallas and 1871 in Chicago. Anne Marie is a graduate of the University of Illinois at Urbana-Champaign.To learn more about Anne Marie; where she speaks, booking and upcoming events visit: annemariestephen.com
From 200I-2013 Senator Ben Nelson served two terms representing the state of Nebraska in the United States Senate. He did not seek a third six year term and was elected Chief Executive Officer of the National Association Insurance Commissioners (NAIC) from 2013-2016 based on his unique combination of executive, legislative, and state insurance regulatory experience. Senator Nelson began his career in state insurance regulation October l,1965 with the Nebraska Department of Insurance as Supervisor of Claims and Inquiries. He was promoted to Compliance Director responsible for insurance industry compliance with Nebraska Insurance laws and
Senator Nelson began his career in state insurance regulation October l,1965 with the Nebraska Department of Insurance as Supervisor of Claims and Inquiries. He was promoted to Compliance Director responsible for insurance industry compliance with Nebraska Insurance laws and regulations. In 197 5 he was appointed by the Governor as Director of Insurance for Nebraska. He continued to impart his already extensive experience in insurance and insurance regulation in the insurance industry first as Vice President and General Counsel, and then as CEO of the Central National Insurance Group of Omaha. Then in 1982 Nelson was selected as Chief of Staff and Executive Vice President of the NAIC to manage the transition of the NAIC Central Office from Milwaukee, Wisconsin to Kansas City, Missouri. Completing the transition in 1985 Nelson left the NAIC to begin his campaign for Governor of Nebraska. In 1990 he was elected Governor and reelected to a second term in 1994by nearly 75o/o of the vote. As Governor he balanced eight straight budgets with three tax cuts while maintaining the lowest unemployment rate of all the states for eight years. He left as Governor with a record balance in the states' general fund and rainy day account. As Governor he was actively involved with the Nebraska State Insurance Director, a member he appointed to his cabinet, on numerous insurance regulatory matters.
In the U.S. Senate he was considered by his colleagues the point person on state insurance regulatory issues, including a key role securing state oversight on the Affordable Care Act. Serving on the Senate Agriculture Committee, Senator Nelson's priorities began with the drought that had plagued the U.S. for the eight years prior to his election. He worked to make disaster relief a part of the budget, so producers did not repeatedly turn to emergency measures to receive help. Senator Nelson's work on the 2008 Farm Bili brought together his fiscal conservatism and commitment to American farmers.
Nelson sits on the Board of Behlen Manufacturing Corporation, a global manufacturer headquartered in Nebraska, as well as a founding board member of the National Strategic Research Institute, a United States Strategic Command sponsored University Affiliated Research Center at the University of Nebraska focused on combating and responding to national security threats. Senator Nelson earned a bachelor's degree in 1963, a master's degree in 1965 and a law degree in 1970, all from the University of Nebraska. Nelson also received the 2011 Distinguished Alumni Award from the University of Nebraska College of Law and an honorary doctor of letters from the University of Nebraska in 20l3. Senator Nelson and his wife, former first lady Diane Nelson, have four children and five grandchildren.
Steve is an expert at applying startup related techniques that stress leadership, speed and improved customer outcomes in complex organizations. His signature expertise focuses on the area of “Disruptive Innovation – Doing it and Leading it!" He is sought out for applying innovation leadership to large firms and startups alike. Steve acts as an “Innovation Accelerator” says Beth Comstock, Vice Chairwoman of General Electric. He brings a background of thought leadership in diverse categories such as the Internet-of-Things, consumer goods, technology, heavy industry, financial services, and healthcare.
Steve has launched a new partnership with Eric Ries, author of The Lean Startup, called the Corporate Entrepreneur Community. This is a peer-to- peer network of large enterprises sharing best practices and challenges to drive real entrepreneurial growth.Steve’s distinctions include being named a Marketer of the Year 2 times, Harvard Business Review author, and Chairman’s Award winner at both Citigroup and GE. Additionally, he launched the original Super Bowl Halftime show with none other than Michael Jackson.
A leader in public health practice, management, and education, Dr. Pierre Vigilance has more than 20 years experience including time in the non-profit, government, and academic sectors. In July 2013 he became the Associate Dean for Practice at the Milken Institute School of Public Health at the George Washington University where he teaches and mentors students, develops relationships expanding the school's public health practice network, and creates opportunities for interdisciplinary projects. Loving to see promising people and projects succeed, he has taken on more advisory roles for individuals and corporations, helping them develop strategically for impact in public health.
Steve is Chief Marketing Officer Director at ondemandCMO, a marketing services agency focused on helping B2B clients develop their brands, grow sales and improve financial performance. As CMO, he leads the development of strategic marketing plans for clients competing in the automotive, eCommerce, technology, sports and financial services categories. That expertise include helping clients identify new markets, brand positioning/messaging, content marketing and digital/social media planning all with the intent to grow sales either through new customer acquisition or customer retention marketing initiatives.
Prior to joining ondemandCMO, Steve held senior marketing roles at such world renown brands as Jaguar Cars, Morgan Stanley and Smith Barney. He also worked as a senior account director at several agencies responsible for nurturing such brands as BMW, Land Rover & MINI.Steve has been recognized by the Direct Marketing Association for his work on Jaguar Cars and received a Cannes Lions award for his ground-breaking work on BMW Films.Steve received a B.A. from Fordham University and a M.A. from Ohio State University. He is currently an adjunct professor at NYU, teaching a Capstone Business Planning class to graduate marketing students.
As the CEO at Percynal Health Innovations, Rahul is currently responsible for collaborating with C-level
executives at his Health Plan, Provider IDN collaborating organizations as well as across multi-
institutional stakeholders to develop and implement innovative frameworks and unique approaches that
lead to accelerated adoption of mission critical initiatives that ensure the delivery of high quality care and
improve consumers ability to receive needed care all while driving down the overall cost of the overall
Rahul has extensive practical knowledge in creating new, multi-stakeholder, innovative models and
solutions as well as integrating next gen digital health solutions that optimize the utilization of appropriate
care measures. His role expands to include the creation of innovative care pathways, normalizing and
sharing of data assets for proper segmentation, developing actionable and personalized programs and
tools that ensure measurable behavior change imperative for desired health outcomes. He continues to
help develop, test, measure and iterate innovative initiatives that increase efficiencies for all key
Healthcare stakeholders as they collectively focus on outcomes-centric care designed for consumers.
Rahul's most recent brainchild is Percynal Health Innovations (the artist formerly known as... the AHIP Innovation Lab based in Chicago's West Loop). Their quantifiable co-innovation methodology, he and the team have proven viable across the eco-system, is responsible for powering the Lab's one of a kind concept and value that continues to fulfill its mission of delivering an invaluable resource for consumers, Payers, Providers and other essential ecosystem stakeholders and solution providers and do so simultaneously. Rahul and his collaborators have led all 100+ of the Lab's confidential, non-commercial and actionable Solution Working Groups that involve individual payers, providers, employers, consumers, manufacturers, MedTech, innovative solution providers and the trusted and crucial thought leaders and SME partners.
Prior to joining AHIP and launching Percynal Health Innovations, Rahul held a leadership role as a
founding employee of a successful digital Healthcare start-up based in Washington DC. Along with the
company's co-founders, Rahul was instrumental in developing a multifaceted consumer tool as well as leading the company's "go to market strategy" resulting in successful market penetration and revenue growth for the industry's first consumer-led shared decision making and treatment selection platform.
Rahul was recognized with the Smart Health’s 2018 Excellence In Healthcare Transformation award, was
named the American Journal of Health Promotion's 2017 Innovators and Game Changers and is a
featured in Accenture Perspectives: Minds Driving the Future of Business. In 2017, Frost &Sullivan
presented Rahul with one of their highest honors, their Global Visionary Innovation Leadership Award.
He is a graduate of the University of Michigan-Ross School of Business and lives in Washington DC with
his son. He invites you to contact him directly…that is if you’re willing to roll up your sleeves and drive
transformation through inflective collaborative action.
Ms. Rhea Siers served for over thirty years in the US Intelligence Community including as Deputy Assistant Director for Policy at the National Security Agency (NSA). She has extensive operational and policy experience in a wide range of intelligence and cybersecurity matters. Rhea is on the faculty at both GWU and Johns Hopkins University where she teaches on intelligence, terrorism, and cybersecurity. She also served as Scholar In Residence at the Center for Cyber and Homeland Security at George Washington University (GWU). In November 2015, Rhea was honored as a “Cyber Trail Blazer” by The National Law Journal for her work on cybersecurity legal issues.
Rhea is the coauthor of two recent books: Cyberwarfare: Understanding the Law, Policy and Technology and The Theory and Practice of Terrorism: Alternate Paths of Inquiry. She currently serves as Senior Subject Matter Expert (Cyber) at RANE (Risk Assistance Network and Exchange) and as Special Counsel to the Cyber Practice at Zeichner, Ellman and Krause. Rhea is on the Editorial Board of The Journal of Law and Cyberwarfare and writes frequently on cyber and intelligence matters for The Cipher Brief.
Called "the human embodiment of Twitter by the New York Times, Adam Sharp has forged a distinctive career of more than twenty years at the intersection of media, technology, and politics. From 2010 through2016, Sharp was Head of News, Government, and Elections at Twitter, advising journalists, news organizations, candidates and government officials in more than 20 nations. He became the longest-serving member of the company’s global media team, and its most visible broadcast spokesperson. He appears regularly as a noted expert and speaker on digital communications and marketing, political affairs and strategy, and issues related to “fake news” and misinformation. Recent appearances include events hosted by the New America Foundation, the National Democratic Institute International Leaders Forum, the George Washington University Graduate School of Political Management, and the Harvard University Kennedy School of Government.
He is represented by the Leading Authorities speakers’ bureau in Washington, DC. Sharp served U.S. Senator Mary L. Landrieu, D-La., from 2004 to 2009, first as a spokesman and later as Deputy Chief of Staff. He played an integral role in the creation of the Senate Centrist Caucus; the “Gang of 14” agreement to approve Supreme Court nominees and delay for nearly a decade use of the so called “nuclear option;” bipartisan compromises on the federal budget and energy policy; and the response to Hurricanes Katrina and Rita. He has also held leadership roles at NBC and C-SPAN, and is currently Vice President of the National Academy of Television Arts & Sciences Foundation, a board member of the National Press Foundation, and a Term Member of the Council on Foreign Relations. He founded Sharp Things in January 2017 to continue providing actionable, strategic advice to companies and individuals whose objectives cross the domains of media, technology and politics. In addition to Sharp himself, the company has built a network of independent consultants who add unique experience and considerable insights as appropriate to each client relationship.