Winning the AI Answer Economy: The New Consumer Battleground for CMOs
June 24, 2026 | L’Escargot Restaurant | London
In partnership with
Overview
With consumer demands evolving at a rapid pace in today’s innovation economy, we have decided to gather a select group of 10-15 top marketing leaders from forward-thinking brands to participate in open-format discussions about the current trends and evolving challenges the industry is facing.
like-minded leaders in a relaxed but focused manner
conducive for you to establish powerful connections
to ensure your brand sustains its competitive advantage
Roundtable Discussions
AI Answer Engines are rapidly becoming the primary way consumers discover, evaluate, and choose brands, creating a new battleground for customer attention and influence.
For CMOs, the challenge extends beyond visibility. Answer Engines like ChatGPT are shaping brand perception, consideration, and purchasing decisions. Success depends not only on showing up, but on understanding how AI presents your brand, and using those insights to inform marketing strategy.
This roundtable will explore how leading organisations are turning the rise of Answer Engines into a competitive advantage.
- The New Consumer Battleground
- Brand Narrative & Trust
- Intelligence to Advantage
- Measuring Strategic Impact
Dinner Format
- Cocktails & Networking
- Welcome Address
- Dinner and Roundtable Discussion
- Dessert & Round-Robin
