What Are The Habits Of Successful Professionals On Twitter?

  • admin
  • By admin
  • in
  • on March 11, 2019

In a recent blog post, we explored the reasons why executives should engage on Twitter. Long story short, it is a platform that successfully connects users and delivers the desired brand message to an audience. If you have a Twitter, then you have taken the first step to having exposure in the social media world. Congrats!

“Over the past several years, business executives have taken to Twitter to stay connected with employees and customers – and the best of them have been able to leverage the platform to great effect.” Social Media Today reports. 

Now, if you have a Twitter but you are unsure of where to begin, don’t worry. There are a few habits that you can create that will result in success on this platform, and other social platforms as well.

Ditch The Formality

As a business professional, it is probably a habit of yours to portray professional formality in everything you do. When this is obviously important and effective, on social media, you can ditch this tone of voice to a certain extent. Twitter is meant for people to share thoughts and ideas, and to relate with one another. If your tone is completely formal and structured, you may lose an audience.

“And by positioning the CEO or leader of a business as a trusted individual, as opposed to a faceless corporate entity, clients will be more likely to connect emotionally, as well as rationally, with the brand.” Social Media Today reports. 

You can use Twitter to share your unique voice and to show your followers who you really are. If you are deciding to share personal opinions, and those opinions are not meant to represent your brand, make sure you convey to your followers that these opinions are simply your own and do not belong to your company. You can do so in an informal voice, which will engage followers.

Connect With The Right Followers

If you are on Twitter to network or simply engage with other executives, make sure you follow people who will offer you the most benefit, such as new ideas, different perspectives or news surrounding your industry. You can find these people by following hashtags that match your industry, mindset or goals.

Once you find the proper people to connect with, you can then hit that nice follow button, and like magic, you are connected. Then, you can reach out to them by liking, retweeting, or messaging them. Go crazy if you want, but not too crazy, because that can get annoying.

Once you accomplish this goal, you will create engagement with those who you are connected to, which is always a good thing.

“Twitter isn’t a platform for selling a brand, necessarily, but it’s great for creating a network of interested individuals who can support the brand through loyalty. ANd that loyalty is fostered through listening, response and regular engagement.”  Social Media Today reports. 

Be Careful What You Share

Speaking of engagement, it is important to be aware of everything you like and share. Remember, what you share and like will be on your profile, which is what your followers will see. What you want to portray to the world will be seen through these actions, so always be cautious and aware.

That being said, Twitter is an easy concept to get the hang of, once you form some habits and keep certain things in mind. Happy tweeting!

ABOUT TRANSFORMATIONAL CMO

The digital revolution has forever changed the balance of power between individual CMO9 Updat Banner (1).pngconsumers and brands. This need to think “customer first” has made the marketing function more vital than ever before.

C-Level executives around the world are anticipating that digital technology will continue to drive business. We’ve put together a series of executive education roundtables, keynote presentations, collaborative think tanks, educational workshops, and networking sessions with our industry experts and advisory board.

Are you a CMO interested in attending this event? Inquire here today to find out if you qualify for Millennium Membership >>

 

Leave a Reply

admin

PUBLISHED BY admin

Jenny Schecher is a Client Services Director & Social Media Manager at The Millennium Alliance. Jenny is an avid contributor to our blog, Digital Diary, as well as all social media platforms. When she is not writing about digital transformation and technology, she is working with her team to make visions come to life at our events. (and eating all of NYC's best food.) Follow her on Instagram: @jennyschecs or find her on LinkedIn!

View all posts by admin

Related Posts

Healthcare , Technology

Here’s How Telemedicine Can Help Provide High-Quality Care During COVID-19

As originally published by Patrick Carroll on Linkedin.  COVID-19 has placed a huge strain on our healthcare system and healthcare workers are taking significant personal risks to provide in-person care. For those working tirelessly on the front lines of treating acute cases this is unavoidable, and I speak for millions in saying thank you for […]

Digital , Technology

How AI is Impacting the World Right Now, Featuring Allan Andersen from IPsoft

Every job has at least one mind-numbing task that employees dread doing, but it’s imperative that it gets done. Whether it’s something as simple as data entry, or complex as analyzing hundreds of datasets from several platforms and drawing comprehensive insights. In all industries at every seniority level, there’s brunt work.  Take healthcare for example. […]

Security

ShieldX’s CISO Guide to Ransomware Prevention in the Data Center

Among the most dire consequences of a successful cyber exploit are ransomware attacks. Costs for dealing with ransomware average out to tens of thousands of dollars, with the price tag presently doubling every quarter. State and local governments—often with underfunded network infrastructures—find themselves less prepared to resist ransom demands and are paying an average of […]

Healthcare

InterSystems Proven Scalability for Health and Care

InterSystems Proven Scalability for Health and Care For large healthcare delivery systems, software scalability is critical. As organizations grow, they need data to flow seamlessly across their health IT systems to provide a unified care record, and for analytics that span the care continuum. However, many first-generation data-sharing initiatives fail to address fundamental technical challenges, […]

Lovin’ Digital Diary?

Premium content to our readers interested in all things business.

Check Us Out!

Millennium Membership offers Fortune 1000 C-Level executives, leading public sector/government officials, and thought leaders across a variety of disciplines unique and exclusive opportunities to meet their peers, understand industry developments, and receive introductions to new technology and service advancements to help grow their career and overall company value.

About Millenium Alliance Next

About Digital Diary

Created to provide premium content to our readers interested in all things business.

Launched in 2017, Digital Diary was created to provide premium content to our readers interested in all things business. With our blogs catered to deliver the top news stories, trends, and interviews from across all industries.

Read all story Next

Interested in Millennium Membership?
Find out if you qualify here.

arrow