The Power of Analytics, Data and Digital Guides Health Plans’ Business Model Reinvention with ZS

  • By Nicole Chan
  • in
  • on October 25, 2023

Contributed by ZS

Health plans today bear little resemblance to the health plans of a decade ago—and perhaps to how they will look five years from now. As the healthcare industry navigates a period of profound change, forward-looking health plans recognize the opportunities data, analytics and digital are unlocking. And just as they previously evolved from benefit administrators to health partners, health plans are again working to reinvent their business models and integrate cost-cutting capabilities ahead of significant market disruption.

Paradigm shifts are everywhere—from rising treatment costs, market consolidation with retail pharmacies, health plans and providers, and regulatory shifts. The U.S. population now includes six generations, each with widely varying needs, wants and expectations from their health and care.

So, how do health plans reinvent themselves today to meet the evolving needs of various customers within the ecosystem? A pragmatic approach would be to identify their strengths in data and analytics capabilities and scrutinize their investment roadmap. Are they focused on the “right” activities to generate operational insights?

Learn more in this whitepaper from our partners at ZS.

About ZS

ZS is a management consulting and technology firm that works side by side with companies to help drive customer value and solve their business challenges. We do this by bringing a business approach to the science of R&D, commercial model designs, and supply chain and manufacturing optimization.

Everything we do connects to your business model and product mix with calculated decisions about future opportunities to drive growth.

To learn more, visit

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