CIO , Data

We’re looking forward to our Transformational CMO Assembly at the Four Seasons in Denver this November! Leading up to the assembly, we had the opportunity to interview our Keynote Speaker, David Sable, for a taste of what to expect at the event.
About David Sable:
David Sable is the a Senior Advisor at WPP. He previously served as CEO of Y&R, now VMLY&R. An industry thought leader and soon-to-be published author, David is a frequent contributor to Linkedin and has often published in the Huffington Post. At WPP, David specializes in content expansion, strategic innovation, and partnerships. David was selected as both a Top 20 Must-Know Global Influencer by LinkedIn, as well as a Top 10 Most Generous Marketing Geniuses by Fast Company. He serves on the Board of the Special Olympics, UNICEF and on American Eagle Outfitters’ Board of Directors.
A: My passion for leadership comes from the simple truth that you always remember the best leader you ever had and the worst person who tried to come off as a leader. Too often leadership masquerades as power and they are not to be conflated. I have been blessed in my life to have had a number of incredible role models, a number of whom I have written about. As for DNA, I don’t believe you can learn about leadership from a book or course, maybe its DNA, but I believe that need triggers the Leadership gene. In my life my late Father was a Rabbi, of a rather large congregation that he founded, I witnessed up close what it takes to have people follow you.
A: A specific challenge? OIY. Frankly, we are facing a number of challenges but they are linked in twisted chain, partially of our own making. We continue to talk about Digital First or Mobile First or Transformation and Disruption as if those are messages about products and services, rather than just strategies and channels. We are still drowning in “Digibabbale” rather than thoughtful, insightful, creative marketing.
A: The greatest lesson I have ever learned is to be true to yourself. Never loose sight of who you are and where you came from.
A: To understand what makes compelling content read the Bible or the Koran; read, watch, listen to any of the hundreds of versions of The Iliad and The Odyssey, Sherlock Holmes, Shakespeare: ask yourself why Harry Potter still is read in book form, the movies and play watched….and then watch or read some of the online drivel that passes for content. We throw the word content around too quickly and freely. It either connects viscerally or not.
A: My story is simple, we need to shatter conventional wisdom, but not the knee jerk reaction. We all get that Digital is the foundation of the world, next! I hope to challenge everyone to have a great and lively discussion and take multiple sides of an argument. What would you fall on your sword for? It better be good. I’ll also speak about how leadership is affected by all that.
The digital revolution has forever changed the balance of power between individual consumers and brands. This need to think “customer first” has made the marketing function more vital than ever before.
C-Level executives around the world are anticipating that digital technology will continue to drive business. We’ve put together a series of executive education roundtables, keynote presentations, collaborative think tanks, educational workshops, and networking sessions with our industry experts and advisory board.
Are you interested in becoming a sponsor for this event? Click here today to learn more >>
Are you a CMO interested in attending this event? Inquire here today to find out if you qualify for Millennium Membership >>
Do you have content that you feel will
resonate with our audience? We'd love to
welcome you as a guest contributor!
Premium content to our readers
interested in all things business.
Millennium Membership offers Fortune 1000 C-Level executives, leading public sector/government officials, and thought leaders across a variety of disciplines unique and exclusive opportunities to meet their peers, understand industry developments, and receive introductions to new technology and service advancements to help grow their career and overall company value.
Launched in 2017, Digital Diary was created to provide premium content to our members interested in executive education and business transformation. With C-Suite executive and top academic contributors, interviews with industry leaders, and digital transformation insights from technology experts, Digital Diary has all of the professional development tools you need to stay ahead of the curve.
We are dedicated to distributing meaningful opportunities for our reader to increase their personal knowledge, simplify business initiatives, and to have the right information to build their capabilities and leadership skills at every level.
In the midst of disruption across all industries, our members are given the tools they need to digitally transform their organizations.
Joining Mill All is an opportunity unlike any other to connect with the best professionals in your industry and be a part of a community to become the best leader you can be.
Interested in Learning More?