Miki Racine Berardelli
Miki joined KIDBOX LLC — the first kids’ style box offering premiere brands, significant savings and a mission to clothe one million children — as Chief Executive Officer in September 2016. From 2014 to 2016, Miki was President, Digital Commerce & Chief Marketing Officer, EVP at Chico’s FAS. She oversaw the Digital Commerce business and Marketing strategy for three distinct brands, Chico’s, White House Black Market and Soma Intimates. Prior to this role, Miki was Chief Marketing Officer at Tory Burch from 2009 to 2014. She was responsible for global Marketing, Public Relations and Ecommerce. Prior to joining Tory Burch, Miki was Senior Vice President of Marketing at Ralph Lauren where she spent nearly eight years developing and leading multi-channel marketing strategy for the retail businesses. Earlier in her career, she held positions at Limited Too /Tween Brands, Experian North America and McMillan Associates. An early adopter of digital innovation, ecommerce and multi-channel customer experience, Miki has been actively involved in Shop.org, the digital division of the National Retail Federation, where she completed her fourth term on the Board of Directors as Chairman in 2015 and is now serving as Chairman of the NRF CMO Council. In 2011, Miki joined the Board of Directors for Giggle Inc., a multi-channel baby products and lifestyle retail brand and in 2013, she joined the Board of Directors for Sport Chalet, Inc. (since dissolved due to acquisition). She also served on the inaugural Google Retail Advisory Council. Miki earned a bachelor’s degree from the University of Iowa and a master’s degree from Northwestern University. She was recognized in 2011 as one of the “Top Women in Cross-Channel Retail,” in 2013 as one of Brand Innovators “Top 50 Women Brand Marketers,” as one of the “Ten of Tomorrow” by Women’s Wear Daily, and received the “Silver Plaque Award” from the NRF in 2015 for her contributions to the retail industry.
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