Back to School spending will reach record highs in 2021
As kids head back into the classroom for the 2021 school year, back-to-school eCommerce sales are expected to grow with many parents increasing their average anticipated spend.
According to the National Retail Federation, total expected spending for back-to-school will reach $37.1B, up $3.2B from 2020, setting a new record. Similarly, back-to-college spending will increase from $67.7B (2020) to $71B this year, also reaching a record high.
Slickdeals teamed up with OnePoll to survey 2,000 Americans on their back-to-school spending habits. Find out what categories back-to-school shoppers are spending the most on this year and when they plan on shopping.
About Slickdeals
Where savvy shoppers discover and share great deals.
Slickdeals helps you put your brand in front of the right people and activate shoppers at every step in the shopping journey with their solutions. They use first-party data to strategically target native and display advertising to your preferred audience. They help bussinesses expand their reach through advertising solutions such as paid media, content creation, extension & loyalty program, targeting & data insights. With over 12 million monthly shoppers, Slickdeals can make a big impact on your business, go here for more information.