Overview

With consumer demands evolving at a rapid pace in today’s innovation economy, we have decided to gather a select group of 15 top Digital & Marketing business leaders from forward-thinking brands to participate in open format discussions about evolving challenges to enhance the digital customer experience.

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Sparks | New York, NY

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Objectives

Strategically curating like-minded leaders in a relaxed but focused manner

Creating an environment conducive for you to establish powerful connections

Identifying new opportunities to ensure your brand sustains its competitive advantage

People talking in a meeting

Roundable Discussions

During the Dinner you will participate in an interactive roundtable discussion of your choosing. Below are the topics:

  • Customer Segmentation Strategy: how are you building segmentations to create real business impact with revenue strategy in mind?
  • Offer Utopia: in a world where no limitations apply, what ideal promotional offer components would you implement to maximize discount efficiency?
  • Best in the Biz: What companies, in your eyes, are the best in class when it comes to personalization and customer experience?

Dinner Format

  • Cocktails & Networking
  • Welcome Address
  • Dinner and Roundtable Discussion
  • Dessert and Closing Remarks
Dinners Food Millennium Alliance
About Formation Dinner

About Formation.ai

We began in 2015 with a pilot test for a Fortune 100 company who had the goal of becoming the most personalized brand in the world. After proving tremendous customer engagement and revenue impact, we raised a $30M Series A in February 2016. We have since grown rapidly in every dimension and are just getting started. We engage individuals with unique, multi-step experiences that bridge their motivations to goals. We connect with them through their preferred modes of communication – including mobile, email, web, and in person – to create a seamless journey.

About Formation.ai

We began in 2015 with a pilot test for a Fortune 100 company who had the goal of becoming the most personalized brand in the world. After proving tremendous customer engagement and revenue impact, we raised a $30M Series A in February 2016. We have since grown rapidly in every dimension and are just getting started. We engage individuals with unique, multi-step experiences that bridge their motivations to goals. We connect with them through their preferred modes of communication – including mobile, email, web, and in person – to create a seamless journey.