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Steve Robinson, Former CMO of Chick-Fil-A, to Keynote Upcoming Marketing Assembly

In just a few weeks, Steve Robinson will take the stage as Keynote Speaker for our Digital Marketing and Digital Retail Transformation Assembly. As former EVP and CMO of Chick-Fil-A, Steve managed brand development innovation, hospitality strategies, menu innovation and advertising. He will be joining us on February 4-5, 2019 as Gala Dinner Keynote Speaker addressing our C-Suite attendees.


Steve Robinson is the former EVP and CMO of Chick-fil-A, Inc. Prior to joining Chick-fil-A, Steve was the Director of Marketing at Six Flags over Georgia, preceded by three other assignments with Six Flags, Inc. He started his career as a Marketing Communications Manager with Texas Instruments in Dallas, TX. After beginning his Chick-fil-A career as Director of Marketing, Steve went on to serve as Vice President and SVP of the department before becoming Chief Marketing Officer. In his most recent role, he was responsible for overseeing all traditional marketing support, advertising, brand development innovation, menu innovation, and hospitality strategies. He also served on the Executive committee leadership team for the business for over 30 years. In that role, he helped lead the strategic planning process for the company. Steve served on Chick-fil-A’s Board of Directors until December 2018.  

At present, he serves on the Boards of Family Life, a subsidiary of cru; fellowship of Christian Athletes of Atlanta; Links Players International; Atlanta Hall Management and College Football Hall of Fame; the National Football Foundation, and the Advisory Counsel for Auburn University’s Harbert’s College of Business.

Steve holds an Associate degree in Business Administration from Faulkner State Jr. College, a BS in marketing from Auburn University, and a Masters in advertising from the Medill School of Journalism at Northwestern University.

About The Digital Marketing & Digital Retail Transformation Assemblydigital marketing and retail banner

With 53% of Marketers planning on adopting Artificial Intelligence in the next 2 years, the digital marketing revolution is just getting started. CMOs and CDOs alike are seeking new ways to maximize their digital reach to attract new business to, as well as deliver enrich, personalized experiences to existing customers.

The Digital Marketing & Retail Transformation Assembly will bring together North America’s most prominent digital marketing technology and business leaders from all major consumer-driven industries to discuss the latest technology, innovations, and strategies driving digital marketing in 2019 and beyond.

Are you a CMO interested in attending this event? Enquire here today to find out if you qualify for Millennium Membership >>

Download the Sponsorship Prospectus to see if your eligible to sponsor our event >>

 

 

 

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Financial Services

The FinTech Market Affected by the Government Shutdown

Federal government’s influence more impactful and expansive than expected, especially for the financial sector.

Digital

Subscribe to our Podcast on iTunes

Friday is recording day at The Millennium Alliance! We have some great episodes in store for you, so be sure to subscribe to Millennium Live: A Digital Diary Podcast on iTunes. Our next round of episodes will feature Executives from New York-Presbyterian Hospital, Tracker Group, Bell + Ivy, Harvard Business School, and more…  Subscribe here >>

Marketing

2019 State of the CMO: Cut the Buzz, There is Only One Priority

conDati applys machine learning and data science techniques to developing solutions that transform massive volumes of customer, event, and transaction data into accessible insights and usable information. In their latest article “2019 State of the CMO: Cut the Buzz, There is Only One Priority”, conDati describes how the world of the CMO has been digitally disrupted, and how their priorities have changed.

Retail

What’s in Store for Retail this Year?

As we enter into the new year, retailers will need to think creatively to attract the ever changing customer. With new technologies approaching us every day, the ability to personalize the shopping experience as well as the convenience of being able to learn more about a product and purchase at any moment, what more are […]

Marketing

2019 Is Bringing In New Trends For Marketers

A new year means new beginnings and a fresh start for your business. It is a chance to transform start new projects and make a probably much needed to revamp and change to business operations. The best way to do this is to be up to date with all the trends that are predicted to […]

Digital

Let’s Be Brief: The 2019 Trends Executives Need to Consider

With technology being at the center of every organization, it is important to note the trends that are poised to reshape business this year.

Digital

Millennium Live: A Digital Diary Podcast is now available on iTunes!

For those who missed it, The Millennium Alliance recently launched another outlet where our members can tune in to hear tips and insights from our top C-Suite Executives, Millennium Live: A Digital Diary Podcast. You can now access our podcast on iTunes to make listening easy and on-the-go! Subscribe to our channel and stay up […]

Digital , Healthcare , Interview , Marketing , News , Retail , Security

Predictions 2019: The Year Transformation Goes Pragmatic

We sat down with Forrester to discuss the transformational shifts that members of The Millennium Alliance will be focusing on for the new year. Keep reading to access Forrester’s Predictions Guide, in our latest post.

Retail

These Are The Moments That Shaped Retail In 2018

2018 has been an exciting year for the retail industry. Join us as we take a look back at the moments that shaped the sector.

Security

The State of Cybersecurity in the C-Suite

Cybersecurity in the C-Suite: What you need to know and what questions you should be asking.

Digital

Millennials May Have “Killed” Canned Tuna, But They Have Not Killed Digital Transformation

Believe it or not, millennials are the key to implementing successful digital transformation.

Digital

Top AI Trends You Need to Look Out For in 2019

You can expect AI Tech like Siri and Alexa are going to become more useful and a bigger part of our lives in the upcoming year.

Digital , Marketing , Podcast

Millennium Live: A Digital Diary Podcast releases new episode

Just released – a new podcast episode featuring Millennium Alliance solution provider, Contentstack. Contentstack is the hub powering omnichannel content, digital experiences and personalized customer journeys. It is the industry leader in the headless content management system (CMS) category. VP of Sales, Gordana Vuckovic tells us about content publishing, personalization engines and all the options […]

Digital , Marketing

Lost in a Universe of Markets: Toward a Theory of Market Scoping for Early Stage Technologies

Our 2018 assemblies may have come to an end, but we are already gearing up for the start of 2019! Our first assembly of the year will be The Digital Marketing Transformation Assembly featuring C-Suite marketing executives from around the U.S. With marketing in mind, we are excited to share with our members and readers, […]

Healthcare , Marketing

Meet Jason Pierret, The Healthcare Marketing Strategist You’ve Been Looking For

This past summer, Digital Diary sat down with Jason Pierret, veteran Healthcare Strategist and Digital Leader in creating and managing innovative strategies that build credibility for companies and organizations in the Healthcare industry.

News

The Millennium Alliance’s 2018 Assembly Season Comes to a Close

The 2018 assembly season has come to an end for The Millennium Alliance, but 2019 brings a bigger and brighter future as we acknowledge the successes of this year.

Retail

Is Dropshipping Right for Your Business?

Dropshipping is a business model that allows retailers to act as a middleman while selling a product. Instead of actually handling the inventory that is sold, the retailer instead passes orders onto a dropshipping company for them to complete the task of picking, packing and fulfilling the order. Essentially, this business tactic creates a relationship between […]

Marketing

Brands To Watch In 2019

The top Brands to Watch in 2019, one brand for each letter of the alphabet.

Digital , Marketing

New Podcast Episode: Damian Slattery of Fast Company

Millennium Live, A Digital Diary Podcast had the chance to sit down with Fast Company’s VP of Marketing, Damian Slattery. If you’re interested in hearing some top tips for marketers as well as the ins and outs of Slattery’s expansive career, this is the episode for you. Listen to the full episode here and be sure […]

Retail

“Retailers need to be obsessed with closing customer experience gaps” Skava CEO, Arish Ali, Shares His Perspective On Retail

With our upcoming Digital Retail and Marketing Transformation Assemblies in February 2019 approaching, Skava’s CEO, Arish Ali, shared his insights into the changing retail industry and how executives can stay one step ahead of digital innovation going into 2019.

Digital

Advanced Analytics Is Required To Win, Serve, And Retain Healthcare Customers

In Forrester’s new report, they explore the growing data assets of healthcare organizations (HCOs), and how they turn them into customer-level insights.

Marketing

New Podcast Episode Featuring Jim Stengel

We’ve released another great Digital Diary podcast episode for you today featuring marketing expert, Jim Stengel. Listen here. Millennium Live, a Digital Diary podcast, is the only podcast dedicated to bringing the latest Digital Business Transformation content to C-Suite Executives from North America’s most progressive industries, available exclusively on Soundcloud. Listen and Subscribe today.  

Digital

It’s On: Disney Looks to Embrace Technology to Take On Netflix

Disney CEO Robert Iger has proven in the past that he can build a content empire, but the use of technology in Disney’s successful track record lacks.

Digital

The Questions That Begin Your Digital Transformation Journey

Digital transformation: can’t live with it- well, actually in today’ world, you have to live with it. So let’s ignore that pun for now. As a business professional, digital transformation is vital to staying relevant, up to date and ahead of the competition. It also provides you tools to connect yourself to an audience in […]

Healthcare , Interview

The Millennium Alliance Releases New Podcast Episode featuring BCBS Louisiana and Columbia University

We’ve released another episode of Millennium Live: A Digital Diary Podcast. This week, we’re tuning in with Vindell Washington, Chief Medical Officer of Blue Cross Blue Shield Louisiana and Bunny Ellerin, Columbia University’s Director for the Healthcare & Pharmaceutical Management Program. The Podcast is now available exclusively on Soundcloud. We’ll be releasing new podcast episodes every Tuesday […]

Marketing

Is Social Media the New Television?

Is Social Media the new television? Digital Diary dives into the socially-based marketing phenomenon that has catapulted businesses into the new era of digital transformation.

Digital , Retail

How Are Retailers Preparing For Black Friday?

Thanksgiving is in a few days, which means more than turkey and mashed potatoes. It also means that another special holiday follows directly after. This holiday matters the most to retailers and shoppers alike. This holiday causes mayhem in stores, influences retailers to target marketing plans towards it, change store hours, and the list goes […]

Digital

Digital Education Going One Step Further

Digital Diary takes a look into the new idea from Digital Jersey – Digital Academy Enterprise. A new schooling system where youth will gain skills in all things technology in order to be successful in our digital age.

Healthcare

Do We Understand Lean Deployment in Healthcare?

Posted on behalf of Researcher and Author, Aravind Chandrasekaran, PhD. Do we understand lean deployment in healthcare? Deploying operational excellence in health care minimizes unnecessary variation and frees up time to cater to a highly variable population in terms of illness, economic background, language and more.

Digital , Security

The Millennium Alliance announces Mike Howard as Keynote Speaker at February Transformational CISO Assembly in Las Vegas

The Millennium Alliance is thrilled to announce Mike Howard, Retired Chief Security Officer of Microsoft as Keynote Speaker at the Transformational CISO West Coast Assembly this February 5-6th in Las Vegas, Nevada. During his 16 years as Former Chief Security Officer of Microsoft Corporation, Mike Howard held global responsibility for vital security functions including operations, […]

Digital , Marketing

Constant Craving: Marketing to Someone Who is Constantly Online

Marketing to someone who is constantly online is a challenge for most marketers in the modern space. However, with the sheer amount of information we consume every single day, you have to find ways to stand out above the noise. Digital Diary reports on the new demands of the new generations in its latest post.

Digital

Interview with Connie Weaver, Co-Founder and CEO of The Tracker Group

The Millennium Alliance was honored to have Co-Founder & CEO at The Tracker Group, Connie Weaver join our recent Transformational CMO Assembly in Denver last month. I had a chance to sit down with Connie at the event and discuss her distinguished career in Marketing, her thoughts on what it takes to be a marketing […]

Marketing

How Mar­ket­ing Lead­ers Can Thrive Amidst ​“Tec­ton­ic” Shifts in Expectations

Originally posted on KelloggInsight, four of the biggest marketing experts dis­cuss CMOs’ unique oppor­tu­ni­ty to dri­ve growth and col­lab­o­ra­tion across their companies.

Digital , Security

How to Combat the Long Lives of Zero-Day Vulnerabilities? Nir Gaist, CTO of Nyotron Has The Answers

Our Transformational CISO Assembly is tomorrow! In the run up to the event, Nir Gaist, Founder and CTO of Nyotron gave Digital Diary an exclusive look into “zero-day vulnerabilities.” Take a look below! We’ve all heard stories about advanced nation-states leveraging zero days to exploit a previously unknown security vulnerability. Perhaps the most infamous example is […]

Digital , Healthcare

The Millennium Alliance announces Skip Fleshman as Keynote Speaker at December Digital Healthcare Transformation Assembly in San Diego

The Millennium Alliance is thrilled to announce Skip Fleshman, Managing Partner at Asset Management Ventures, as Keynote Speaker at the Digital Healthcare Transformation Assembly this December 5-6th in San Diego, CA. Focusing on investing in digital health, therapeutics, mobile and data analytics companies, AMV is a Palo Alto based, early-stage venture capital firm that was […]

Financial Services , Marketing

How Finance Can Transform Marketing

The marketing and financial services industries are certainly making strides in digital transformation, but the road ahead remains long, especially when the two powerful sectors look to work together to transformation business strategy.

Healthcare

America’s Best Hospitals Have These Positive Qualities In Common

HealthGrades has released a list of hospitals that have proven to be the top in the country. Among these organizations, they have a few common positive qualities in common.

Security

Fractal Industries Offers an In-Depth Look into Leveraging Decision Platforms for Meaningful Analytics in Latest Whitepaper

In their newest whitepaper, Fractal identifies how the world is moving forward at lightning speed, and why businesses should be up to speed on
interconnected devices and systems that are powering the modern workspace.

Healthcare

Why 2018 Has Been the Year of the Voice in Healthcare

New ways of communication have been making their way into healthcare. The high interest and popularity of voice assistant’s like Alexa has given healthcare a new light, and that is why 2018 has been the year of the voice in the ever-growing sector.

Financial Services

Let’s Think: Why Would an Innovative Company Want to Work with a Bank?

Innovation sounds like such a good thing. Until you are in front of it. Innovation in Financial Services is has been talked about for some time, but the question remains, how can a bank get a young and innovative brand to work with them?

Security

Can Artificial Intelligence Overcome the Hype to Help Cybersecurity?

That promising view of what AI can deliver is not entirely wrong. Businesses to governments are starting to face up to the vulnerabilities of everything being online. Sophisticated and disruptive cyber attacks are continuing to increase in complexity and scale across multiple industries. Areas of critical infrastructure from energy to critical manufacturing have vulnerabilities that […]

Retail

How Technology Makes Shopping Easier

Let’s face it. We are busy people, carrying out busy lives and packed schedules that allow very few hours to enjoy the pleasure of leisure shopping. If you are anything like me, shopping is only made possible on the weekends (if I am lucky). If we were living in any other year besides 2018, this […]

Digital , Marketing

The State of Digital Content in 2018: Author Omar Akhtar, Industry Analyst at Altimeter Gives Insight into New Report

Content-strategies are shifting to product-focused information. Omar Akhtar, Industry Analyst at Altimeter sat down with Digital Diary to discuss his most recent report to date, The 2018 State of Digital Content.

Digital , Interview

Interview with Alaina Percival, CEO of Women Who Code

Last month, The Millennium Alliance hosted the Digital Enterprise West Coast Assembly in San Francisco, CA. Alaina Percival, CEO of Women Who Code, attended the Assembly and moderated an incredible discussion on Women in Technology. The global nonprofit dedicated to inspiring women to excel in technology careers, Women Who Code has grown to serve more […]

The Millennium Alliance Is Embracing the “Good” in Goodbye

The Millennium Alliance is waving goodbye to our Vice President of Marketing, Freya Smale, and welcoming a new member to our team. Seasoned marketing vet, Greg Dicso will take on her role as our new VP of Marketing. As we send Freya off to a new chapter in her life back to her hometown in […]

Digital , Interview

Digital Diary: The No.1 Online Resource for C-Suite Digital Transformers Launches Podcast

NEW YORK, November 1, 2018 – The Millennium Alliance announces the launch of Millennium Live, a Digital Diary podcast, the only podcast dedicated to bringing the latest Digital Business Transformation content to C-Suite Executives from North America’s most progressive industries. The Podcast is now available exclusively on Soundcloud. Listen and Subscribe today >> The first three episodes are already available […]

Digital

Gartner Released New Technology Predictions For 2019: Does This Scare Executives?

It’s going to take a little bit more than ghosts and goblins to scare executives. However, if you plug in technology moving at a rapid speed, with their business trying to catch up, you may be onto something. Take the latest report released by Gartner revealing the most anticipated technology trends of 2019. Now that […]

Digital , Healthcare , Interview

Interview with Craig Richardville

The Millennium Alliance was honored to have Former CIO of Atrium Health, Craig Richardville, address attendees as our Keynote Speaker at The Healthcare Providers Transformation Assembly. We had a chance to sit down with Craig post-event and hear some more details about his role at Atrium, his thoughts on where the industry is heading, and […]

News

The Millennium Alliance Named One of the 43 Fastest Growing Companies in 2018 by the University of Delaware

We are excited to announce that The Millennium Alliance has been named named as one of the 43 Fastest Growing Companies by the Blue Hen 17&43 Awards 2018 hosted by the University of Delaware.

Marketing

Marketing And HR: The Partnership That Powers Hootsuite

Advisory Board member Denise Lee Yohn explores the relationship with Marketing and HR, and highlights why Hootsuite has become a change agent in the industry in her recent article on Forbes.

Digital , Financial Services , Healthcare , Marketing , Retail , Security

Weekly Roundup in Healthcare, Retail, Marketing, Security/Enterprise and more!

The day we’ve all been waiting for…Friday! TGIF readers. We’ve made it to the weekend. But before we cozy up for the next few days, let’s take a look at the top stories from this week in healthcare, marketing, retail and digital enterprise. Marketing Tazo The tea brand will launch a campaign called, “Brew the […]

Digital , Marketing

“Hey, Siri”- How is Voice Technology Impacting the Future of Search?

In today’s new digital era, marketing has become so competitive it is important to always stay ahead of new trends and technologies that are emerging. The Digital Diary reports on how voice searches are the newest trend that is likely to become a staple of in not only the marketing industry but in all industries.

Healthcare

A New Vision for Population Health Management

The below editorial is posted on behalf of Merrill Goozner, Editor Emeritus, Modern Healthcare. Mr. Goozner will be joining The Millennium Alliance Healthcare Payers Transformation Assembly in December moderating key sessions in our program. Healthcare leaders need to expand their vision of what it means to pursue population health management to raise quality, lower costs, and […]

Digital

Advisory Board Member Denise Yohn Explores Brand + Culture In New Series

This post was originally published by Denise Yohn, Brand expert, author & Millennium Alliance Advisory Board member on LinkedIn. Welcome to the Brand+Culture Series! As I explained last week, I am participating in a pilot for a new offering from LinkedIn, “LinkedIn Series,” and will be posting bi-weekly on topics related to brand-culture fusion—the integration […]

Retail

‘Tis the Season… to Shop! Top Retail Trends You Should be Watching this Holiday Season

The entire retail industry has been gearing up for the biggest, and most wonderful, time of the year: the holiday season. It is critical for brands and retailers to take advantage of this surge in shopping to exceed their sales goals at the end of the year.

Digital

Weekly Roundup in Healthcare, Retail, Marketing and Security.

TGIF Digital Diary readers! We’ve had quite a week in Denver for our Healthcare Providers Transformation Assembly. Executives got to attend intimate workshop sessions, roundtable discussions and Keynote panels. As crazy as it sounds, we head BACK to Denver on Monday for a change of industry – our Transformational CMO Assembly! We are big fans […]

Healthcare

The Impact of the CVS-Aetna Merger and What it Means for the Future of Healthcare

Last week, CVS Health and Aetna received approval from the Department of Justice for a $69 billion merger that will change the face of healthcare in the United States. The merger comes at a time where costs continue to rise with several organizations fighting back against those rising costs. Members of our Advisory Board features in our latest blog post to focus on why the merger came into play, and how healthcare will change when the merger comes into effect in the future.

Digital , Marketing

Power to the People! Gaining Competitive Advantage through AI-Powered Marketing

The buzz of AI-powered marketing is had to ignore: It is the trend that is capturing the interest of all industries, especially in marketing. Read our latest post to learn what AI-powered marketing can do for your business this year.

Marketing

Do You Know The News Rules of Influencer Marketing?

Happy Hump Day! The impact of the ever-growing influence of influencer marketing this year – pun intended – is substantial and cannot be ignored. Read our latest blog post to catch up on the new rules to learn how to optimize the influencer in your business.

Financial Services

How Has The “Sharing Economy” Changed Financial Services?

The sharing economy has already revolutionized industries by decentralizing asset ownership and using information technology to match providers and users.

Healthcare

Bringing Patient-Centered Design to Healthcare

TEDx talk presented by Harvard Business School Senior Researcher, Mahek Shah, M.D. Dr. Shah will be attending The Millennium Alliance Healthcare Providers Transformation Assembly leading key sessions in the program. Design Matters Most in Healthcare. In the consumer-driven digital world we now live in, reacting to consumer needs is now an imperative for businesses across every […]

News

Announcing the October Edition of the Digital Diary Magazine

The only magazine devoted to delivering information to C-Suite Digital Transformers is back. The 2nd edition of the Digital Diary Magazine is finally here!

Digital

Weekly Roundup including Google, Humana, WeWork, Mattress Firm and Facebook

Happy Friday Digital Diary readers! Another weekend coming our way… The team at Millennium Alliance is gearing up for not one, but TWO assemblies happening within the next two weeks. We’ll be in Denver, CO for our Healthcare Providers Transformation Assembly followed by our Transformational CMO Assembly. If you’re reading this and joining us next […]

Digital

The New Dynamics of Brand Creation: Digital Content Has Changed Everything

Digital Diary shares current thought leader and EVP of Industry Initiatives at IAB Anna Badger’s recent article from Variety on how digital content has revamped the industry.

Digital

Can Innovation Be Just Too Darn Fast?

President of NostaLab, John Nosta explains why behind innovation lurks hypermetathesiophobia.

Digital , Marketing

Why Transparency Matters More Than Ever

Transparency is much more than a buzzword. The topic of transparency carries significant weight in today’s competitive business environment because everyone from executives to employees, to customers, is talking about transparency. The topic of transparency has been a running theme in the marketing world for years now, but now new reports emphasize how many marketers […]

The Millennium Alliance Celebrates The New Roles of Benjamin Kirshner & Amanda Formicola

In the past few months, we have seen some great employees recieve promotions to higher positions. We are so happy to dedicate the following blog to two individuals who have truly stood out in our culture. Thanks, Ben, and Amanda for answering some questions for Digital Diary! Amanda Formicola – Delegate Account Manager Congrats on […]

Marketing , Retail

6 Ways To Build A Customer-Centric Culture

Article previously posted Harvard Business Review. Companies have been trying to adopt customer centricity for nearly 20 years now. But the CMO Council reports that “only 14 percent of marketers say that customer centricity is a hallmark of their companies, and only 11 percent believe their customers would agree with that characterization.” Why do so many companies […]

Healthcare

What Patients Really Want And Why Healthcare Companies Should Care

Happy Friday to our Millennium Alliance Community! Below you will find an article that was released just this week from brand leadership expert and Millennium Alliance Advisory Board Member, Denise Lee Yohn. Denise is the author of the bestselling book, What Great Brands Do: The Seven Brand-Building Principles that Separate the Best from the Rest and […]

Interview , Security

“It is crucial for the company to understand their role and ownership of security.” Interview with Michael Coates, Former CISO at Twitter

Michael Coates, CEO and Co-Founder of Altitude Networks sat down with Digital Diary to discuss implications with the cyberspace and inevitable security attacks, as well as giving insight into his time as CISO at Twitter.

Digital

Reimagining Your Tech Workforce In The AI Age

Have you heard? Artificial intelligence is significantly changing organizations. This has been repeated many times before, as you may be aware. However, IT leaders must act now to ensure their teams can handle this digital transformation since AI can be an intimidating shake-up. There is no denying the disruption that technologies like cloud and mobile have […]

Financial Services

Blockchain Goes Off Budget: Financial Services Increases Blockchain Spending

Financial services are increasing its spending on blockchain technology this year in comparison with previous years, demonstrating that the finance sector is increasingly becoming more serious over the matter.

Retail

What Are The Most Popular Items Consumers Shop For Online?

As a retailer, understanding what your consumer is shopping for online can position you to focus on the most important items as major selling points for your business.

Marketing

Advertising Week 2018 Is Here – Here Is What To Expect

If you are walking the streets of NYC, more specifically near AMC Loews Lincoln Square, and you notice an abundance professionals around, don’t be alarmed. It’s officially Advertising Week in NYC. In case you are not familiar with Ad Week, fear not. I am here to provide you with some of the trends that will […]

Security

The Cybersecurity Skills Gap

Digital Diary takes a look into the biggest skills gap in today’s world – cybersecurity. With increased data breaches and risks all around, what should companies do in order to gain knowledgeable and trained employees?

Security

The Future Of Business Lies Within The Role Of The CIO

The CIO is adapting with digital transformation, as technology takes over the workplace and changes the way businesses carry out everyday functions. As the roles of business professionals change, the role of the CIO is the future.

Marketing

Rebranding Your Brand? Remember These Key Factors

Rebranding your business can be a tricky task, but if you keep your team and clients in mind, it can be done in a way that makes your company stronger.

Interview , Marketing

“Get out of your chair, put away the report, and live the world a bit.” Interview With Dipanjan Chatterjee, VP & Principal Analyst At Forrester

Transformational CMO is 3 weeks away! Leading up to the highly anticipated assembly in Denver, Digital Diary had the opportunity to interview Dipanjan Chatterjee, VP & Principal Analyst at Forrester. Check it out!

Digital , Healthcare , Marketing , Retail , Security

Weekly Roundup featuring Kohls, Amazon, Slack, Aetna and more…

Happy Friday to all! Believe it or not, we are approaching the last weekend in September. Time sure if flying… We’ve been working hard at The Millennium Alliance for our Digital Enterprise West Coast Assembly happening next week. But before we head to San Francisco for the program, we’re taking a look at the top […]

Retail

Are Subscription Services The New Face Of Retail?

Subscription businesses are rapidly growing in the retail industry, as they target the growing and evolving customer base in the market.

Marketing

Making ROPO An Essential Part of Your Marketing Strategy

The phrase, ‘Research Online, Purchase Offline’ (also referred to as ROPO) is becoming essential for brick and mortar stores in boosting frequency, increasing the size of your shopping cart and generating new revenue. It’s about using all that the digital world has to offer and creating an experience for consumers. About 85% of consumers use […]

Interview , Marketing

David Reibstein Interview

Last month, The Millennium Alliance headed to Dallas, TX for The Digital Marketing & Digital Retail Transformation Assembly. I had the chance to sit down with David Reibstein, Professor of Marketing at The Wharton School and host of the SiriusXM radio show, Measured Thoughts. We talked all things marketing – his research in metrics and ROI, […]

Marketing

It’s True: Loyalty Can Survive in a Gen Z World

Digital Diary reports on the increasing influence of Generation Z across all industries, especially marketing. It is time for marketers to change their strategies in order to confront and meet the changing demands of this new generation.

Marketing

Culture Building That Drives Performance

The following article is posted on behalf of Denise Lee Yohn, Brand Leadership Expert, Speaker, Author and Millennium Alliance Advisory Board member. Check out her most recent book, FUSION: How Integrating Brand and Culture Powers the World’s Greatest Companies.  Gallup’s Approach to Culture: Building a Culture That Drives Performance resonates with me so much, since I regularly speak […]

Interview , Marketing

“It is more risky to be afraid of change than it is to embrace change.” Keynote Speaker Wes Nichols Discusses Marketing Transformation in Exclusive Interview

Digital Diary had the opportunity to sit down with Wes Nichols, Board Partner at Upfront Ventures and the upcoming keynote speaker at the Transformational CMO Assembly in Denver. Check it out!

Healthcare

The Facebook Future of Healthcare

Digital Diary takes a look into Facebook’s potential plans to focus in on user health data to improve medical care. The company is aiming to work with hospitals and other health organizations to access patient data and link it with anonymous Facebook accounts. This could mean increased patient care in the future.

Security

Are Executives “Sleeping” on Cybersecurity? Experts Say Yes.

All companies connected to the internet are vulnerable to cyber attacks, with the potential losses significant. Nowadays, liability for data breaches that affect customers leads directly to the leadership of the C-Level suite. Now more than ever, executives need to personally know how strong their company’s cyber defenses are, as well as the expected responses […]

Digital , News

The No.1 Online Resource for C-Suite Digital Transformers Gets A Redesign

The Millennium Alliance announces the redesign and relaunch of Digital Diary, the only blog dedicated to bringing the latest Digital Business Transformation content to C-Suite Executives from North America’s most progressive industries. The Digital Diary started out as a blog and grew to a bi-weekly newsletter, digital magazine, video series, podcast, and now its own domain.

Security

How Important Is It For CIO’s To Be Good Leaders?

CIO’s are the new leaders of the world, as we continue to adapt and head towards digital transformation in enterprises and beyond. CIOs must be equipped to wear different hats, leadership being one of them.

Digital , Marketing , Retail

Video Interview with Jim Stengel

Last month, I had the opportunity to sit down with Jim Stengel at our Digital Retail Transformation Assembly in Dallas, Texas. C-Suite Executives from top brands came together and engaged in workshops and panel discussions throughout the day. Attendees ended Day 1 on a high at our Gala Dinner where Mr. Stengel presented his Keynote […]

Marketing

Rethinking Your Brand In The Era Of Voice

Hey Alexa, what’s the best voice strategy for brands in the digital age? Read our new article on keeping your brand relevant in a voice-dominated world.

Weekly Roundup featuring Amazon, Office Depot, J. Crew, 23andMe and more…

Happy Friday, Digital Diary readers! Just yesterday we had our CMO Day West Coast Assembly in downtown San Francisco. Attendees had the opportunity to participate in some great workshop sessions and panel discussions throughout the day. Stay tuned for a recap post on the assembly! In the meantime, let’s take a look at the top […]

Digital , News

451 Research Survey Uncovers the Positive Benefits of AI and Machine Learning

Congratulations to Millennium Alliance partner 451 Research who today made a very exciting announcement. Read the full press release below. New York, NY, September 13, 2018 – 451 Research announced its Voice of the Enterprise (VoTE): AI & Machine Learning – Adoption, Drivers and Stakeholders 2018 survey results today that suggest most organizations are adopting or considering adopting machine […]

Healthcare

Payment Reform Tests Positive

The below editorial is posted on behalf of Merrill Goozner, Editor Emeritus, Modern Healthcare. We are looking forward to welcoming Merrill at The Millennium Alliance Healthcare Payers Transformation Assembly in December. New analyses of the major payment reforms begun during the Obama years suggest they do in fact lower healthcare spending. While the savings are […]

The Rankings Are In: WSJ/Times Higher Education College Rankings

Here at The Millennium Alliance, we value our relationships with our academic partners. Academics offer a unique perspective to our members and attendees at our programs. This week, we got a chance to look at the Wall Street Journal/Times Higher Education College Rankings and are proud to announce partnerships with many on the list! The […]

Marketing

It’s Prime Time: Every Brand Now Needs An Amazon Strategy

The power of Amazon is difficult to ignore in the midst of the shift in consumers moving from in-store shopping to online shopping. Digital Diary reports on why all brands need to incorporate Amazon into their business strategy to sustain competitive advantage at the end of 2018.

Digital

Technology Only Works If Your Enterprise’s Culture Works With It

The influence of technology on an enterprise is apparent. As a business leader, you cannot ignore the influence of trends on business models to employee satisfaction. As an executive, you must be aware that technology will only work if your company’s culture works with it too.

Digital , Healthcare , Marketing , Retail , Security

Weekly Roundup featuring Amazon, Target, Aetna, Deloitte and more…

We hope everyone had a seamless transition into the work week after a long Labor Day weekend! Here at The Millennium Alliance, we are gearing up for our next assembly – CMO Day West Coast! We’ll be in sunny San Francisco talking all things marketing. But before we get carried away, let’s take a look […]

News

Announcing The Launch Of The New Digital Diary Website

The Millennium Alliance is thrilled to announce the launch of the new Digital Diary blog. Our leading content platform has taken on all things new and exciting, and we are so excited to be able to share this with you, our valued reader!

News

Digital Diary 2.0

Digital Diary 2.0 is finally here! Read up on today’s top content right here and all in one place.

Healthcare

You Want a Revolution, I Want a Revelation

Let’s take a look into the healthcare revolution. We’ll dive into the trends happening right now that we need to watch out for in order to prepare ourselves for the future.

Financial Services

Real-Time Push Payments Are Here To Stay In Financial Services

Real-time push payments are emerging in the financial services sector more than ever before, especially when it comes to catering to the on-demand customer, offering convenience.

Retail

Co-Working is the Next Hottest Retail Concept, All Thanks to WeWork

Co-working is a rapidly expanding the retail industry and it’s not just changing workspaces, it’s changing all adjacent industries in the era of retail transformation.

Interview , Marketing

Rethinking Business, Branding & Life with Jim Stengel, Digital Retail & Digital Marketing Transformation Assembly Keynote

We were thrilled to sit down with Jim Stengel, President/CEO of The Jim Stengel Company and Keynote Speaker before the Digital Retail & Digital Marketing Assemblies in Dallas this past August.

Digital

Digital Transformation Is Redesigning The Leadership Role In Marketing

Yes, as you already know, it is the era of digital transformation. So, how digital transformation is affecting the role of the C-suite in the marketing industry? Read and find out!

Security

What Has The Impact Of Cloud Computing Been Thus Far?

Cloud computing has made a large impact in a variety of industries, changing business operations and functions with efficiency and agility.

Financial Services

The Role Of The Financial Leader Continues To Expand

In today’s financial sector, the role of the financial leaders continues to expand through their willingness to adapt to different sectors of business from human resources to information technology.

Retail

Robots Are The Future Of Retail: Marks & Spencer Follows Suit

Digital Diary takes a look into the burning question of retail: Will robots be the future? UK retailer, Marks & Spencer, recently announced its collaboration with Twilio, in order to use robots at their call center. We’ll look into the benefits of this non-human interaction and think about the future of retail.

Healthcare

Telehealth Is Improving The Hospital Revenue Cycle

The increasing involvement and implementation of Telehealth in hospital system-wide care is catching on like wildfire across the industry. With Telehealth, hospitals can provide a payment model that not only works for them, but for the patient.

Marketing

Embracing The Shift to Experiential Marketing in the Digital World

Customer experience is not a new concept. In this blog post, Digital Diary writes on why brands and marketing leaders should embrace experiential marketing in the digitally connected world.

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Launched in 2017, Digital Diary was created to provide premium content to our readers interested in all things business. With our blogs catered to deliver the top news stories, trends, and interviews from across all industries.

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