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25 Apr, 2018

It’s Prime Time: Every Brand Now Needs an Amazon Strategy

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Amazon: More than an Online Retailer Anyone who knows Amazon recognizes it as a massive online retailer; the biggest online retailer in the world. Millions and millions of customers are turning to Amazon due to its efficiency, quality, exceptional customer service and diversification of products to include few of...

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19 Mar, 2018

What Are The Most Popular Items Consumers Shop For Online?

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Online shopping has made the shopping experience more convenient for customers, changing the dynamic of the retail industry. Since you can now purchase items at the drop of a hat (or the click of a link) consumers tend to prefer online shopping over traditional in-store experiences. “During an April...

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27 Nov, 2017

The Results From Black Friday 2017 Are In

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As we enter back into the work week on the Monday morning after the Thanksgiving holiday, we reflect on many things, like the food we ate, the memories we created and all of the shopping that took place. Black Friday was the main attraction of the weekend, taking place...

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13 Nov, 2017

What Security Threats Emerge From The Holiday Season In Retail?

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The holiday season is an important time for retailers, as shoppers gear up to spend money on friends, family and loved ones across the world. It is a time that retailers really make efforts such as creative campaigns and different strategies that will reach an audience and create a...

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08 Aug, 2017

You “Shop ‘Til You Drop” But, Why? Retailers: Pay Attention

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The rise of online shopping has changed customer’s buying patterns, threatening brick and mortar stores. Customers have been turning to the internet to make purchases more frequently than ever. “In 2014, shoppers in the U.S. spent over $320 billion on clothing, shoes, and accessories. By 2021, it’s estimated more than $96...

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