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21 Jul, 2017

Sales and Marketing is a Company; Does Digital Make it a Crowd?

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As the saying goes, “twos a company, threes a crowd”. So, how does digital transformation impact the Sales and Marketing relationship? When multiple departments in an organization work together to collaborate new ideas, magic can happen. “When sales and marketing work together, ‘companies see substantial improvement on important performance...

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Weekly News Buzz Staring Nike, Russia, Citigroup, Amazon and more….

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Happy Friday! There has been a lot of buzz surrounding the leading industries such a retail, marketing, healthcare, security&enterprise and financial services. Digital Diary is here to give you all the latest news to keep you informed, and up to date. Let’s start with the latest retail news. RETAIL Amazon...

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Reflecting on Career Challenges and Risks with FSI Keynote Speaker Lisa M. Shalett

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With the upcoming FSI Transformation Assembly approaching in September, Digital Diary is reflecting back on The Millennium Alliance’s latest Digital FSI and FSI Transformation Keynote Speaker, Lisa M. Shalett who spoke in February. We were proud to have Lisa address the crowd to discuss her very versatile career path, what challenges she’s faced, and most importantly,...

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18 Jul, 2017

Agile Marketing Meets a Fast-Paced World

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To be agile means to be quick, acute and aware. In this fast-paced world, marketing professionals are forced to become agile by adapting to new trends and adjusting strategies to meet the digitally dependent consumer.  Let’s take a look at what agile marketing means and how it’s effective for...

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How Bitly Can Optimize Your Marketing Strategy

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In 2008, Bitly was known for its revolutionary link shortening application that generating short, trackable URL links for marketers and other businesses. Now, millions of customers and roughly 32 billion links later, Bitly is the world’s leading Link Management Platform and just received a $63 million majority investment from...

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Industry News Roundup Staring JP Morgan, Facebook, Nike and Many More…

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Happy Friday! It’s time for our weekly news roundup featuring topics from leading industries such as healthcare, retail, marketing, financial services and security & enterprise. With our FSI Transformation Assembly a few months away, let’s first talk about the biggest news stories in the financial services industry. FINANCIAL SERVICES JP Morgan’s Successful...

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Geo-Location is Sweeping the Marketing Industry

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Marketing is constantly evolving with digital trends in order to stay connected to effectively communicate with targeted audiences and to create adequate business strategies. Geolocation is the latest impressive trend in marketing that CMO’s are learning to integrate into their marketing approaches. “Broadly speaking, geolocation marketing refers to data...

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06 Jul, 2017

Retailers Boost Sales With Artificial Intelligence

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Retailers are using digital transformation to create unique shopping experiences in order to boost in-store purchases. Stores are integrating artificial intelligence to keep up with the online shopping competition that continues to threaten the retail market. Artificial Intelligence makes stores innovative and digitally driven by providing a variety of...

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Reflecting on This Week’s News Staring: Facebook, Walgreens, Mastercard and more…

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Before we gear up for The Fourth of July holiday weekend, let’s reflect on the biggest news stories to hit leading industries such as financial services, retail, security & enterprise, marketing, and healthcare. Let’s kick off this week’s news round-up with security and enterprise. SECURITY & ENTERPRISE Ransomware Attack A...

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The Latest News About the New HealthCare Bill, PNC Bank, Apple and more…

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The news has been buzzing this week starting major topics in industries such as Retail, Marketing, Security, Enterprise and Financial Services. Let’s cover retail first, with Amazon leading the way. RETAIL Amazon and Fashion The e-commerce giant Amazon has eyes on expanding its services into the fashion market by...

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