19 Sep, 2017

What Are The Most Disruptive Tech Startups In Retail?


If it is one thing that is clear, it is that the future of retail involves technology. When you put tech and retail together, it makes for a disruptive duo that has the ability to transform brick and mortar stores as we know them. These tools include, but are not limited...

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It’s Time to Change the Narrative: Retail is Not Dead. Interview with Martine Reardon, Former CMO at Macy’s and Keynote Speaker at Digital Retail & Digital Marketing Assemblies

 -Martine Reardon, Keynote Speaker Digital Marketing & Digital Retail Assemblies

With just a few weeks to go until the Digital Retail & Digital Marketing Assemblies, we sat down with Keynote Speaker Martine Reardon to get her insight into the challenges facing retailers today. Over your 30-year career at Macy’s, how did retail marketing transform? MR: Marketing plays a major role...

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Why Retail Uses Artificial Intelligence to Power Personalized Marketing

 -Acumen AI Retail Post

In retail, competition is fierce. Retail marketers are seeking ways to stand out by delighting and surprising their consumer. Artificial Intelligence and Personalized Marketing Forward-thinking companies are competing and winning based on their ability to offer up relevant marketing content that is tailored to the behaviors, preferences, and context...

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14 Aug, 2017

What Drives Brand Loyalty Between Customers and Stores?


I’ll give you a hint: brand loyalty involves digital transformation. In a recent study done by Salmon, participants reported that innovative tools create the most brand loyalty among brands and customers. In order to achieve brand loyalty, retailers must adapt strategies to become “Omni-channeled” in order to meet their...

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17 Jul, 2017

Wal-Mart Pushes Back Against the Amazon Takeover


“Amazon intends to take over the world, and they’re doing a pretty darn good job of it.” – Retail Consultant Jan Kniffen of J. Rogers Kniffen Remember when Amazon.com was simply an online book retailer? Well now, having recently infiltrated the grocery market with its acquisition of WholeFoods, Amazon is...

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14 Jun, 2017

Best Buy Takes a Spin at “Try Before You Buy” Tech


Shopping in the tech industry has become less of a commitment and more of a hobby through the new start-up company called Lumoid, and their recent partnership with the powerhouse retail store Best Buy. Lumoid allow customers to rent a variety of devices that range from drones to wearable...

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06 Jun, 2017

The Fall of American Retail Icon Sears


Retailers are closing their stores as they struggle to keep up with consumer demand and entice customers in-store. In a recent Washington Post article, Sarah Halzack took a look at the demise of Sears, an iconic American retailer. Sear’s once dominated the retail world. Now, stores are falling into...

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16 May, 2017

Have you found your “Extreme You”? How to Break Yourself to Make Yourself with Sarah Robb O’Hagan, CEO, Flywheel Sports

 -Millennium Live Episode 2, Interview with Sarah Robb O'Hagan

In the 2nd episode of Millennium Live, we were joined by Digital Diary favorite Sarah Robb O’Hagan, famous for reinventing brands like Gatorade and Equinox, and now CEO of Flywheel Sports and leader of the movement Extreme Life. She joined us at the Digital Retail Transformation Assembly in Nashville last month to deliver...

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28 Apr, 2017

Highlights from Digital Retail Transformation Assembly – 7 Trends of Retail

 -Digital Retail Transformation Assembly recap post

Here is a look back at the social media commentary of Digital Retail Transformation Assembly - #CDORAssembly

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