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18 Oct, 2017

The 3 Kinds Of Holiday Shoppers You Should Pay Attention To

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The holiday season is right around the corner, so retailers are gearing up to combat unique kinds of shoppers that come around during this year. These shoppers vary in preferences, likes, dislikes, and priorities. As a retailer, it is important to understand what kinds of different shoppers exist during...

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Three Things Every Retail Marketer Needs to Prepare for the Holidays – Interview with Udayan Bose, Founder & CEO, NetElixir

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Digital Diary is heading to the Digital Retail Transformation Assembly this week. In preparation for the event, we sat down with Udayan Bose, Founder & CEO at NetElixir and asked him about the future of search marketing and how retailers should prepare for the upcoming holiday season. What is the future...

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12 Oct, 2017

Is Rebranding The Only Hope For Shopping Malls?

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E-commerce has been the talk of the retail industry ever since stores like Amazon and eBay appeared on the scene and disrupted shopping as we know it. With the rise of e-commerce, a new customer landscape was created. These customers possessed different priorities, compared to the brick and mortar shopper. They wanted a quick,...

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10 Oct, 2017

The Top 5 Priorities for Marketing Leaders in 2018

 -The Top 5 Priorities for Marketing Leaders in 2017

The Digital Retail & Marketing Assemblies are just one week away. In the run-up to the event, we sent our Millennium Members a quick survey to find out what’s keeping them up at night. Take a look at the top 5 topics retail marketers are focusing on for 2018:...

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09 Oct, 2017

Why Retailers Should Integrate their Online and Offline efforts

 -Why Retailers Should Integrate their Online and Offline efforts

With just a few days to go until the Digital Retail Transformation Assembly, we sat down with sponsor and commerce expert Adam Tesan, SVP Sales & Marketing, Empyr to find out more about how retailers can integrate their offline and online efforts, calculate ROI, and get a sneak peek at what...

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06 Oct, 2017

The Power Behind Marketing Decisions: Data And Analytics

 -The Power Behind Marketing Decisions- Data And Analytics

Marketing has evolved. Thanks to digital transformation and the advent of new technology, marketers are empowered to make smarter decisions. Data and Analytics powers these smarter marketing decisions. By leveraging the right data, marketers are able to target and personalize their chosen tactics to suit the needs and meet...

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This is What You Need to Know in the News this Week

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Happy Friday! This week all the leading industries were disrupted with the buzz-worthy news. As always, Digital Diary is committed to giving our readers a low down about the news stories that we think are most disruptive. *This is also a time for us to give our deepest condolences...

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5 Steps to Profitable Personalization

 -5 Steps to Profitable Personalization

Personalization is an imperative to maximize the impact of any marketing tactic. Digital Retail Transformation Assembly sponsor Acumen AI has created an infographic to detail the 5 steps needed to profit from AI-driven Personalization. ABOUT DIGITAL RETAIL TRANSFORMATION ASSEMBLY Acumen AI is joining us at North America’s most prominent...

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27 Sep, 2017

How Can Retailers Combat The Upcoming Holiday Season?

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Retailers, get ready! Shoppers are starting to get their wallets out as they prepare for the holiday season. This busy season will begin on Halloween and continue after Christmas, into the month of January. For retailers, preparing for this season starts way before Halloween. After back to school month...

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19 Sep, 2017

What Are The Most Disruptive Tech Startups In Retail?

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If it is one thing that is clear, it is that the future of retail involves technology. When you put tech and retail together, it makes for a disruptive duo that has the ability to transform brick and mortar stores as we know them. These tools include, but are not limited...

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