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09 Mar, 2018

Rainforest QA Reveals How To Rethink Continuous Delivery For Your Company

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Rainforest QA is on a mission to make sure development teams can achieve continuous delivery while using bug-free software throughout all processes. In Rainforest QA’s latest report, the impact that these efforts have when it comes to reaching customers effectively is outlined through a variety of points, emphasizing the importance...

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22 Feb, 2018

New Study Shows That Too Much Personalization May Hinder Brands

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A recent study revealed on Marketing Dive shows that consumers are oftentimes creeped out by too much personalization used by brands. This information comes from a recent report “2018 CX Trends Report”, and it leads me to wonder, how much personalization is too much personalization for brands? Of course,...

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01 Feb, 2018

“Data And Analytics Are At The Heart Of Understanding Your Consumer” App Annie Reveals Industry Insights In Exclusive Interview

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With our Digital Retail Transformation Assembly approaching, Digital Diary sat down with App Annie, one of the sponsors attending our event for an exclusive interview. App Annie reveals the upcoming trends to look out for in the retail industry, and the ways technology is rapidly shaping this sector. Enjoy! Consumers...

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16 Jan, 2018

We Explore L’Oreal’s Digital Transformation

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This week, I wrote an article about how the beauty industry is exploding, and how certain industry players are contributing to the success of the sector. While writing this article, it made me wonder how digital transformation has an impact on the explosion of this industry. Of course, the...

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14 Dec, 2017

Our Weekly Publication Review Delivers Tech News

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Happy Thursday! Every week, we review a publication that we find impactful and influential in the industries we work with so closely. Learning about different tech trends and their impact is a priority for us so we can educate our readers towards digital transformation. This week, we are focusing...

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04 Dec, 2017

Pop-up Shops: “Here Today, Gone Tomorrow” Retail

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In the fast-paced world that we live in, the expression, “here today and gone tomorrow” can hold a meaning for a variety of different things. It could represent our social media presence, how quickly a news story is buffered out among digital devices, or simply how fast technology is...

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27 Nov, 2017

The Results From Black Friday 2017 Are In

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As we enter back into the work week on the Monday morning after the Thanksgiving holiday, we reflect on many things, like the food we ate, the memories we created and all of the shopping that took place. Black Friday was the main attraction of the weekend, taking place...

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13 Nov, 2017

What Security Threats Emerge From The Holiday Season In Retail?

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The holiday season is an important time for retailers, as shoppers gear up to spend money on friends, family and loved ones across the world. It is a time that retailers really make efforts such as creative campaigns and different strategies that will reach an audience and create a...

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04 Oct, 2017

Report: Acumen Ai Understands The Power Of Personalized Marketing

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As the marketing landscape shifts toward digital, marketing experts are starting to understand that data is the root needed in order to deliver personalized customer experiences. When it comes to brands and customers, there are many factors that marketers need to understand in order to deliver the best experience...

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IBM Global Solutions is Embracing Cloud Transformation

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The cloud revolution is here. Five years ago, enterprises were implementing cloud primarily to streamline IT infrastructure and cut costs. Today, enterprises around the world have adopted cloud to go beyond acquiring technological agility — to power business innovation. Now, IBM Global Solutions is at the frontline of the...

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