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Weekly Roundup featuring Amazon, Target, Aetna, Deloitte and more…

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We hope everyone had a seamless transition into the work week after a long Labor Day weekend! Here at The Millennium Alliance, we are gearing up for our next assembly – CMO Day West Coast! We’ll be in sunny San Francisco talking all things marketing. But before we get...

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Announcing The Launch Of The New Digital Diary Website

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The day is finally here! Today, The Millennium Alliance is proud to announce the launch of our new Digital Diary Blog website! You may be wondering, is it still the Digital Diary you know and love? YES! However, our new website is for our blog and our blog alone....

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Weekly Roundup featuring Kohl’s, Humana, David’s Bridal, KFC and more…

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Happy Friday, everyone. What a week! You’ve been reading for weeks now that The Millennium Alliance has been gearing up for the highly anticipated Digital Marketing & Digital Retail Transformation Assembly. Well, we are happy to report that it was a success! Stay tuned for an assembly recap post...

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30 Aug, 2018

“It is more risky to be afraid of change than it is to embrace change.” Keynote Speaker Wes Nichols Discusses Marketing Transformation in Exclusive Interview

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With Labor Day coming up this weekend, it only means one thing: Summer is coming to a close. To some, that might be bad news, but to us at The Millennium Alliance, we are thrilled that fall is almost here. The reason why? Our highly anticipated Transformational CMO Assembly...

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28 Aug, 2018

Coming this October: Wes Nichols to Keynote Transformational CMO in Denver

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The Millennium Alliance is thrilled to announce Wes Nichols, Board Partner at Upfront Ventures and Co-Founder and Former CEO at Marketshare, as keynote for the upcoming Transformational CMO Assembly this October in Denver. A serial technology entrepreneur, an active investor, and advisor, Wes Nichols is an industry authority in predictive analytics, AI/machine learning, and...

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Weekly News Roundup featuring Google, Kohl’s, NYU, Smirnoff and more…

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Good morning and Happy Friday to all! Here at the Millennium Alliance, we are just a weekend away from our Digital Marketing & Digital Retail Assemblies taking place in Dallas, TX. But before all systems are go, let’s take a look at some of the stories that happened this...

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Why Transparency Matters More Than Ever

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Transparency is much more than a buzzword. The topic of transparency carries significant weight in today’s competitive business environment because everyone from executives to employees, to customers, is talking about transparency. The topic of transparency has been a running theme in the marketing world for years now, but now...

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16 Aug, 2018

Embracing The Shift to Experiential Marketing in the Digital World

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“”Staying relevant and in front of the consumer is so obvious to a brand strategy that is it easily done, right? Well, if you play your cards right, it can be. However, in today’s digital and connected world, sometimes it takes more than a simple strategy to keep a brand’s...

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13 Aug, 2018

Do You Know The News Rules of Influencer Marketing?

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Winning friends and influencing millions seems like a daunting task. However, influencer marketing is growing. So, the looming question remains, how can marketers work with influencers while avoiding the mistakes, failures, and controversies that have plagued other brands? Influencer marketing is a chance to engage with consumers who skip,...

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Weekly news roundup featuring Wayfair, CVS, Stella Artois, Cisco and more…

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Happy Friday, everyone! Another weekend of rain coming our way… So before we hunker down with Netflix and a glass of wine, let’s take a look at the top news stories that happened this week in Retail, Marketing, Security, Healthcare and more! Retail Wayfair The online retailer has started...

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