212-256-9890

16 Jul, 2018

Digital Transformation Is Redesigning The Leadership Role In Marketing

 -

As we are already aware, digital transformation has comfortably found its way into all industries, impacting everything about the ways businesses operate. From their business models and strategies to their internal processes and team management, digital transformation is at the core of every decision this year. Digital transformation is also...

Read more

Our Weekly Roundup featuring Campbell Soup Company, Atos, CMS, Timehop and more…

 -

TGIF everyone! This week was back to reality after a sunny Fourth of July holiday weekend. Before we kick off another summer weekend, let’s take a look at the top stories in retail, marketing, healthcare and more. Marketing Amazon Leave it to Amazon to make our weekly roundup every...

Read more
02 Jul, 2018

It’s True: Loyalty Can Survive in a Gen Z World

 -

It is more common for marketers to think of loyalty as a technology platform or a marketing campaign. They think it is a demand or a lever to produce higher revenue, but now, it is so much more than that. In one of its most successful definition, loyalty is...

Read more
25 Jun, 2018

Constant Craving: Marketing to Someone Who is Constantly Online

 -

As smartphones and other mobile devices have become more widespread, American adults now report that they go online “almost constantly,” with an overall 77% of Americans going online on a daily basis. This may not come as a shock to many, as individuals are relying more and more on...

Read more

Our Weekly News Roundup Featuring Apple, Oscar Health, Snapchat, Amazon and more…

 -

Happy Friday, everyone! Yesterday marks the first day of Summer and we couldn’t be more excited here at The Millennium Alliance. We have our Digital Enterprise and FSI Transformation Assemblies happening right now in Miami, FL, but this won’t stop us from a weekly roundup! Let’s take a look...

Read more
18 Jun, 2018

Has the World Cup Become a Toxic Brand?

 -

There is no doubt that the World Cup is one of the most-watched sporting events in the world, with viewership comparing only to the Olympics in terms of a worldwide audience. With millions of viewers watching each game from around the world, it would be easy to assume that companies...

Read more
12 Jun, 2018

It’s Finally Here! The Launch of Our Transformational CMO Day Series in NYC is Today

 -

Marketing has never been more complicated. Wading through the flood of new technologies to stay ahead of the latest trends is a constant challenge for CMOs. With the hope of inspiring conversation in the ever-evolving marketing industry, The Millennium Alliance is thrilled to launch the first Transformational CMO Day...

Read more
08 Jun, 2018

Meet Jason Pierret, The Healthcare Marketing Strategist You’ve Been Looking For

 -

Anyone in digital marketing knows that a lot can change in 10 years. The same goes for those in the healthcare industry. Interestingly, the strongest link between marketing and healthcare is exactly that: the speed of change.   Jason Pierret has been navigating the complex world of healthcare marketing...

Read more
04 Jun, 2018

“The only content that counts is the content that works” Percolate CEO Randy Wootton Discusses the Content Bottleneck in Exclusive Interview

 -

With our Transformational CMO Day New York rapidly approaching, Digital Diary sat down with one of our sponsors, Percolate, to gain a first-hand look into how marketing is continually being affected by content bottlenecking, especially for content marketers who cannot keep up with the demand for content and the...

Read more

Weekly Roundup Featuring Apple, Amazon, AARP, Walmart and more

 -

Rabbit, rabbit! Happy June everyone. Before we cross our fingers for sunshine this weekend, let’s take a look at this week’s roundup with updates in retail, healthcare, marketing and security/enterprise. Retail Sears Yesterday the company announced that are planning to close 72 stores in the near future. These are...

Read more